NEW YORK, May 13 /PRNewswire/ -- PR Newswire has signed an exclusive
agreement with the BIOCOM Purchasing Group to become a preferred provider
of news distribution services for members of BIOCOM, the association for
the Southern California life science community.
(Logo: http://www.newscom.com/cgi-bin/prnh/20000306/PRNLOGO )
BIOCOM's more than 570 members, which includes the biotech and medical
device community throughout Southern California, will receive special rates
for news release distribution and optional search engine optimization
enhancement on all news releases distributed domestically. BIOCOM members
will also be offered special rates for PR Newswire's Media Intelligence
Products including eWatch, ProfNet and MEDIAtlas, and will receive
complimentary annual membership to PR Newswire Association, LLC.
"Life science companies need to be visible to key audiences in all the
places these audiences seek information, from traditional media outlets to
'next-generation' communities and social networks," said Pamela Bartlett,
director of strategic channels at PR Newswire. "As the exclusive news
distribution provider for BIOCOM, PR Newswire looks forward to helping
BIOCOM members communicate their research breakthroughs, technology
advancements and corporate developments to those organizations and
individuals that will help grow their businesses and, eventually, enable
these companies to better the lives of people around the world."
The exclusive agreement enables BIOCOM members to issue news through PR
Newswire's advanced distribution network at special rates, reaching
mainstream and trade journalists who cover biotech and health news, the
financial community and the general public. The PR Newswire distribution
network includes tens of thousands of journalists, over one million
equities terminals and thousands of Web sites and online databases. In
addition, some Southern California life science releases distributed over
PR Newswire will be featured at http://www.biocom.org.
"Today's exclusive agreement with PR Newswire enables BIOCOM to add
world class communications services as another valuable tool that we offer
to our members," said Ian Wisenberg, president of the BIOCOM Purchasing
Group. "PR Newswire's ability to deliver news globally while simultaneously
targeting key investor and media contacts is extremely important in
building corporate recognition and validating their position in the global
life sciences industry."
About PR Newswire
PR Newswire Association LLC (http://www.prnewswire.com/) provides
electronic distribution, targeting, measurement and broadcast services on
behalf of tens of thousands of corporate, government, association, labor,
non-profit, and other customers worldwide. Using PR Newswire, these
organizations reach a variety of critical audiences including the news
media, the investment community, government decision-makers, and the
general public with their up-to-the-minute, full-text news developments.
Established in 1954, PR Newswire has offices in 14 countries and
routinely sends its customers' news to outlets in more than 170 countries
and in more than 40 languages. Utilizing the latest in communications
technology, PR Newswire content is considered a mainstay among news
reporters, investors and individuals who seek breaking news from the
source. PR Newswire's leading services include ProfNet(SM), eWatch(TM),
MEDIAtlas(TM), Search Engine Optimization, MediaRoom, MediaSense(TM),
MultiVu(TM), U.S. Newswire, the preeminent policy newswire in the industry,
Vintage Filings, the fastest growing Edgar filing company, and Hispanic PR
Wire, LatinClips and Hispanic Digital Network, the foremost Hispanic
communications services. PR Newswire is a subsidiary of United Business
Media plc of London.
About the BIOCOM Purchasing Group:
The BIOCOM Purchasing Group gives the Southern California life science
community volume-based savings on products and services frequently used by
biotech, medical device and diagnostic firms and the service providers that
work with them. Through strategic group buying power, BIOCOM Purchasing
Group negotiates and maintains contracts that provide members, regardless
of size, with substantial bottom-line savings. In 2007, BIOCOM members
saved more than $20 million through the BIOCOM Purchasing Group Premier
Supplier Portfolio. Please click here for more information:
http://www.biocom.org/Default.aspx?tabid=75
About BIOCOM
BIOCOM is the largest regional life science association in the world,
representing more than 570 member companies in Southern California. The
association focuses on initiatives that position the region's life science
industry competitively on the world stage, and on the development and
delivery of innovative products that improve health and quality of life.
This includes initiatives in capital formation, public policy, workforce
development, and member services. For more information on BIOCOM or the
Southern California biotechnology and medical device community, please
visit the organization's Web site at http://www.biocom.org or call (858) 455-0300.
Media Contacts:
Rachel Meranus, Vice President, Public Relations, PR Newswire at
201-360-6776 or rachel.meranus@prnewswire.com.
Tim Ingersoll, communications director, BIOCOM, 858-455-0300 or
tingersoll@biocom.org.
SOURCE PR Newswire Association LLC; BIOCOM
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Related links:
http://www.prnewswire.com
http://www.biocom.org
Photo Notes:
NewsCom: http://www.newscom.com/cgi-bin/prnh/20000306/PRNLOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, photodesk@prnewswire.com
CONTACT:
Rachel Meranus, Vice President, Public
Relations of PR Newswire, +1-201-360-6776,
rachel.meranus@prnewswire.com; or Tim Ingersoll, communications
director of BIOCOM, +1-858-455-0300, tingersoll@biocom.org
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