Promotion Service Launched at E3 Show in LA
LOS ANGELES, May 14 /PRNewswire/ -- Gigex, Inc., the leading promotion and
marketing service for interactive entertainment, today announced the G-Card, a
new standardized service for marketing video games to consumers, retail and
the trade. Gigex has used its experience of over 8 years of marketing hundreds
of video game titles to deliver a standardized solution for the video game
industry to market its products and drive awareness and demand in both the
business and consumer sectors.
The G-Card will allow video game publishers to highlight the most vital
aspects of a game -- including the description, demo, video trailer, review,
press and news, screen shots, rating, retail links, fan sites -- and publish
this virtual sell sheet within minutes. All assets, including the demo and
trailer, will be hosted by Gigex. The publisher will receive a link that can
be placed on their site and emailed to trade press, retailers and consumers.
The G-Card will also be available in the searchable databases of both leading
consumer site, Gigex.com, and the leading business news site, Gamedaily.com.
The G-Card service and asset hosting is free to video game publishers with
upgrade and advertising options to include distribution to the targeted
audiences of Gigex and GameDAILY.
"Gigex has used our experience to deliver a simple solution that provides
everything you need to know about a game," said Mark Friedler, CEO of Gigex,
Inc. "The G-Card is analogous to a Morningstar report for a mutual fund -- one
page of the vital information in a standardized format that is easy to
understand. The difference is the publisher chooses what reviews and news they
want to be highlighted to consumers and trade. The days of difficult
communication from publisher, to retail channel to consumer are over. When the
G-Card is used with to reach Gigex's 23.9 million monthly audience of
consumers and GameDAILY's 18,000 industry influentials the result is the most
powerful and targeted videogame marketing option available anywhere."
The G-Card will be shown at exclusively this week at the E3 trade show in
at the Gigex booth in Kentia Hall 7517. People interested in learning more
about the service are invited to visit the booth or contact sales@gigex.com
About Gigex, Inc.
Gigex is the leading advertising and promotions company specializing in
free distribution of video game demos and trailers to the largest audience of
targeted consumers on the Internet. Gigex is a download destination and
syndicates its broadband video game demos and trailers across over 75 leading
portal, entertainment and lifestyle websites. According to a Comscore/Media
Metrix's December 2002 audit, Gigex reaches 23.9 million unique users. Gigex
has promoted hundreds of major game titles for leading publishers including
Disney Interactive, Electronic Arts, Gotham Games, Infogrames, Microsoft,
SEGA, Sony, Take Two, THQ, UbiSoft, Vivendi Universal, the US Army and others.
Gigex recently acquired GameDAILY, the leading industry trade newsletter and
website. Founded in 1995, Gigex http://www.gigex.com is privately held with
offices in San Francisco and New York City.
NOTE: All brand and product names are trademarks and registered
trademarks of their respective holders.
SOURCE Gigex, Inc.
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Related links:
http://www.gigex.com
CONTACT:
Simon Tonner of Gigex, Inc., +1-415-227-4770,
ext. 101, or info@gigex.com
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