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Parlux Board of Directors Elects Its Chairman and Chief Executive Officer

    FORT LAUDERDALE, Fla., May 14 /PRNewswire-FirstCall/ -- Parlux
Fragrances, Inc. (Nasdaq: PARL) Parlux Fragrances, Inc. announced today
that Mr. Neil J. Katz, who has served as interim Chief Executive Officer
for the last three months, has been elected unanimously by the Company's
Board of Directors as Chief Executive Officer and Chairman of the Board of
Directors.
    Mr. Neil J. Katz has over 30 years experience in the beauty business
and has served as President of Liz Claiborne Cosmetics and President of
Revlon Beauty Care Division. Mr. Katz said he was excited and confident of
the future of Parlux Fragrances, Inc. "Over the last 3 months, I worked
with an outstanding team in the Company to stabilize the organization, cut
operational expenses, and build a 2007/2008 operational plan that will set
the Company on a renewed growth curve." Mr. Katz added, "A key priority
will be to add a number of licenses which will fuel our sales growth. We
will also stress the development of our core fragrance businesses by
strengthening our relationships with existing licensors. With the sale of
the Perry Ellis brand this past Fall, growth was temporarily interrupted.
This required certain strategic changes in the organization, which have now
been implemented."
    About Parlux Fragrances, Inc.
    Parlux Fragrances, Inc. is a manufacturer and international distributor
of prestige products. It holds licenses for Paris Hilton fragrances,
watches, cosmetics, sunglasses, handbags and other small leather
accessories in addition to licenses to manufacture and distribute the
designer fragrance brands of GUESS?, XOXO, Ocean Pacific (OP), Maria
Sharapova, Andy Roddick, babyGund, and Fred Hayman Beverly Hills.
    Certain Information Regarding Forward-Looking Statements
    This press release includes forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended, and
Section 21E of the Securities Exchange Act of 1934, as amended, regarding,
among other things, our plans, strategies and prospects, both business and
financial. Such forward-looking statements involve known and unknown risks,
uncertainties and other factors that may cause actual results, performance
or achievements of Parlux or its industry to be materially different from
any future results, performance or achievements expressed or implied by
such forward-looking statements. These risks and uncertainties include,
among others, future trends in sales and Parlux's ability to introduce new
products in a cost-effective manner, general economic conditions and
continued compliance with the covenants in our credit facility. Additional
risk factors are set forth in the Company's periodic reports filed with the
Securities and Exchange Commission. Readers are cautioned not to place
undue reliance on these forward-looking statements, which speak only as of
the date thereof. Parlux undertakes no obligation to publicly release the
result of any revisions to these forward-looking statements that may be
made to reflect events or circumstances after the date hereof or to reflect
the occurrence of unanticipated events.


SOURCE Parlux Fragrances, Inc.




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    CONTACT:
    Parlux Fragrances, Inc., +1-954-316-9008, or
    Neil J. Katz, CEO Ext. 8116