Pinnacle Systems' Award Winning Studio Software Adapted for Children
MOUNTAIN VIEW, Calif., May 15 /PRNewswire/ --
Pinnacle Systems, Inc. (Nasdaq: PCLE), a leader in digital video and
production solutions, today announced a partnership with the LEGO(R) company.
Pinnacle Systems and LEGO are working together to develop the fun and
easy-to-use video editing software which will be bundled with the LEGO Studios
movie making product for children
Pinnacle Systems is adapting its award-winning Studio video editing
software to meet the unique requirements of playfulness and ease of use
required for the LEGO Studios product. In addition, Pinnacle Systems and LEGO
are jointly developing an inexpensive USB camcorder interface which will be
bundled with the LEGO Studios software to allow kids to use their family's
camcorder to expand their movie making creativity. With the Pinnacle Systems
camcorder interface, kids will be able to use their camcorder to film family
and friends and incorporate this footage into their LEGO movies.
"We are very excited about our partnership with LEGO," said Bill Loesch,
vice president of the consumer group at Pinnacle Systems. "LEGO Studios is a
revolutionary toy which will allow children to use the new medium of Internet
video to express their creativity," Loesch added.
"We are delighted to be working with Pinnacle Systems," said
Steen W. Reves, Global Brand Director at the LEGO company. "Their Emmy award
winning technology makes our LEGO Studios product possible," Reves added.
About LEGO Studios
The LEGO Company has formed an alliance with filmmaker Steven Spielberg to
launch LEGO Studios, a new product that allows kids to create real movies.
LEGO Studios will make its debut at E3, the Electronic Entertainment Expo, in
Los Angeles May 11-13. LEGO Studios is scheduled to be on US store shelves in
November 2000, and worldwide in April 2001.
About Pinnacle Systems, Inc.
Pinnacle Systems' broadcast, desktop, and consumer products provide video
professionals and consumers cutting-edge digital video tools to create, store,
distribute and view web enabled digital video easier and more affordably than
ever before. Pinnacle Systems may be reached at 650-526-1600 or on the World
Wide Web at http://www.pinnaclesys.com.
NOTE: All trademarks and registered trademarks are the property of their
owners and are used for identification or reference purposes only, with no
intent to infringe on copyrights.
SOURCE Pinnacle Systems, Inc.
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Related links:
http://www.pinnaclesys.com
Company News On-Call:
http://www.prnewswire.com/comp/109537.html or fax,
800-758-5804, ext. 109537
CONTACT:
media, Paulien Ruijssenaars of Pinnacle
Systems, Inc., 650-237-1648, or paulien@pinnaclesys.com; or
Shannon Hartnett of LEGO Company U.S., 860-763-6758
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