Randall Baumberger to Lead Newly Acquired Consumer Electronics Chain
THORNTON, Colo., May 18 /PRNewswire/ -- Ultimate Acquisition Partners
dba Ultimate Electronics, a national specialty consumer electronics and home
entertainment retailer, announces Randall Baumberger will serve as the
company's new President and Chief Operating Officer. Baumberger will oversee
all aspects of the national retail chain, which is headquartered in
Thornton, CO.
"Having an experienced retail executive like Randall lead our organization
is a critical step in the rebuilding of an exceptional brand and company,"
said Chairman and CEO, Mark Wattles, who recently acquired 32 Ultimate
Electronics and SoundTrack stores. "His experience in building brands in
world-class organizations is a perfect complement to the existing passion and
unparalleled knowledge of our employees."
Most recently, Baumberger was President of Game Crazy, the nation's
fastest growing video game retailer with over 730 locations nation-wide.
Previously, Baumberger held senior executive positions in the retail and
hospitality industries with The Walt Disney Company, GES Exposition Services,
and PepsiCo.
"This is an exciting time to be leading the Ultimate Electronics
organization as it is clear their success over the years has been driven by
their employees' incredible, unique relationship with their customers and the
organizations' commitment to providing the best home entertainment experience
in the industry," said Baumberger.
About Ultimate Electronics
Ultimate Electronics, the experts in home entertainment, is a leading
specialty retailer of home entertainment and consumer electronics products in
9 states. The company operates 32 superstores, including 23 stores in Arizona,
Illinois, Kansas, Minnesota, Missouri, Nevada, New Mexico and Oklahoma under
the trade name Ultimate Electronics, and 9 superstores in Colorado under the
trade name SoundTrack. The 32 stores were recently purchased from Ultimate
Electronics, Inc. by Ultimate Acquisition Partners, a Company owned by Mark
Wattles.
The company appeals to a wide range of customers with an emphasis on
selling mid to upscale products. The company's stores enable it to
differentiate itself from its competitors by providing the industry's most
comprehensive selection of name-brand consumer electronics, with an emphasis
on limited distribution upscale brands. Ultimate Electronics also offers an
extensive range of customer services including home installation and displays
its products in multiple home theater and audio demonstration rooms. These
factors, along with its policy of matching the lowest prices of its
competitors, make it an attractive alternative to appliance/electronics
superstores and mass merchants selling consumer electronics.
For more information, please contact:
Public Relations
Ultimate Electronics
303-412-2500
SOURCE Ultimate Electronics
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Related links: http://www.ultimateelectronics.com
Company News On-Call: http://www.prnewswire.com/comp/877054.html
CONTACT: Public Relations, Ultimate Electronics, +1-303-412-2500
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