DETROIT, June 2 /PRNewswire/ -- The North American International Auto Show
(NAIAS) today named WDIV-TV in Detroit as the official local broadcast partner
for the 2005 through 2007 shows.
Specific programming plans will be announced at a later date.
"WDIV-TV presented a compelling proposal that will help reach key
audiences in metro Detroit and Ontario, bringing people even closer to the
exciting vehicles and attractions showcased by our exhibitors and sponsors at
the NAIAS," said Bill Cook, senior co-chairman for the NAIAS 2005. "WDIV-TV
has a tremendously talented and well-respected team on camera and behind the
scenes and we look forward to working with them over the next three years."
Richard Genthe, co-chairman of the NAIAS 2005, praised the NAIAS' previous
media partner, WXYZ-TV, for its contributions over the past eight years.
"WXYZ-TV has been a valued contributor to the NAIAS' growth," Genthe said.
"Its coverage of the show and of the Charity Preview has been spectacular. We
have a great deal of respect for their team and we wish them the best in the
future."
NAIAS 2005 Dates
Press Preview Days will be held Sunday, Jan. 9, through Tuesday, Jan. 11,
2005. Industry Preview Days will be held on Wednesday, Jan. 12, and Thursday,
Jan. 13, 2005. Charity Preview will be held Friday evening, Jan. 14, 2005.
The public is encouraged to call 888-838-7500 to be placed on a wait list for
tickets to the 2005 Charity Preview. Public Days are Saturday, Jan. 15,
through Sunday, Jan. 23, 2005.
About the North American International Auto Show
Entering its 17th year as an international event, the North American
International Auto Show is considered among the most prestigious auto shows in
the world and is one of the largest media events in North America. The NAIAS
is the only auto show in the United States to earn the distinguished sanction
of the Organisation Internationale des Constructeurs d'Automobiles, the Paris-
based alliance of automotive trade associations and manufacturers from around
the world. The NAIAS Web site can be accessed at http://www.naias.com .
SOURCE North American International Auto Show
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Related links:
http://www.naias.com
CONTACT:
Elizabeth Weigandt of John Bailey Associates,
Inc., +1-248-362-4200, ext. 244, Cell: +1-248-895-8907,
eweigandt@baileypr.com , for North American International Auto
Show
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