Four Points Curitiba Offers Ideal Accommodations for Business Travelers
WHITE PLAINS, N.Y., June 8 /PRNewswire/ -- Starwood Hotels & Resorts
Worldwide, Inc. (NYSE: HOT) has signed a franchise agreement with Atlantica
Hotels International (Brasil) Ltda. for the operation by Atlantica of a new
hotel in the model city of Curitiba, located in southeastern Brazil. The Four
Points Hotel Curitiba is now open, and includes 176 guestrooms featuring
broadband internet connections, along with a 3-meal restaurant featuring
Mediterranean cuisine, meeting facilities to accommodate up to 750 guests, a
business center, fitness center and indoor swimming pool. The hotel is
located a short distance from the downtown area, at Avenida Sete de Setembro
and is the first internationally flagged hotel to enter the city of Curitiba
known for its automobile production industry.
The launching of this hotel represents Starwood's first Four Points by
Sheraton hotel in Brazil, and Starwood's first franchised property in Brazil.
Starwood and Atlantica are working toward a broader agreement to include
additional franchises for apart-hotels in Brazil to be operated primarily
under the Four Points by Sheraton brand.
"We are very pleased to be working with Atlantica in this project, which
we expect will be the first of many to come", said Osvaldo Librizzi, Executive
Vice President of Starwood Hotels for Latin America. "Our research indicates
that there are many opportunities to provide quality and economical lodging to
the mid-priced market, not only in Brazil but throughout the region and Four
Points by Sheraton is the ideal answer to that demand".
Atlantica Hotels International was founded less than 3 years ago by
Paul J. Sistare, President and CEO, a 25-year industry veteran and former
President and CEO of Denver-based Richfield Hotels. Mr. Sistare is joined by
Gregory J. Ryan as Chairman of Atlantica Hotels International who is best
known in Brazil as the founder of McDonalds of Brazil with over
1,000 restaurants currently open and operating. According to the Wall
Street Journal, Atlantica Hotels International is the largest independent
management company in South America with over $650 million in assets under
management. Atlantica Hotels International is based in Sao Paulo, Brazil and
is exclusively focused on hotel development and operations in the continent
of South America with primary focus on Brazil, Argentina and Chile.
Four Points by Sheraton is the mid-scale, full-service hotel brand
introduced by Starwood Hotels & Resorts Worldwide, Inc. in 1995. Cited in
1999 as the "Best Full-Service Mid-Scale Hotel Chain" by Business Travel News,
Four Points by Sheraton is one of the fastest growing brands in the global
hotel industry. There are currently 133 Four Points Hotels by Sheraton
operating in 12 countries.
Four Points Hotels by Sheraton caters to the needs of business and leisure
travelers, offering a full-service hotel experience, consistent with the level
of service provided by the Starwood family of brands, at a more moderate price
point. All properties offer spacious, functional guestrooms, fast and
efficient check in/check out, food and beverage service, room service and
meeting facilities with quality catering service.
In addition to this hotel in Curitiba, Brazil, Four Points by Sheraton is
currently present in four destinations throughout Latin America: Santiago
(Chile), Medellin (Colombia), Quito and Guayaquil (Ecuador). Additionally,
there are 8 more properties under development in Mexico, Costa Rica, Colombia,
Paraguay and Argentina. For further information, please visit
http://www.fourpoints.com
Starwood Hotels & Resorts Worldwide, Inc. currently operates 38 hotels in
10 countries in Latin America, including Argentina, Brazil, Chile, Colombia,
Ecuador, Guatemala, Mexico, Peru, Uruguay and Venezuela, and has 11 more
properties under development throughout the region.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and
leisure companies in the world with more than 725 properties in 80 countries
and 120.000 employees at its owned and managed properties. With
internationally renowned brands, Starwood is a fully integrated owner,
operator and franchiser of hotels and resorts including: St. Regis, The Luxury
Collection, Sheraton, Westin, four Points and W brands, as well as Starwood
Vacation Ownership, Inc. one of the premier developers and operators of high
quality vacation interval ownership resorts. For further information, please
visit http://www.starwoodhotels.com.
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SOURCE Starwood Hotels & Resorts Worldwide, Inc.
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http://www.starwoodhotels.com
Company News On-Call:
http://www.prnewswire.com/comp/443150.html or fax,
800-758-5804, ext. 443150
CONTACT:
Katie Meyer, Vice President, Public Relations
of Starwood Hotels & Resorts Worldwide, Inc., 914-640-8247,
katie.meyer@starwoodhotels.com
NOTE TO EDITORS: Please contact Starwood's toll-free media
hotline at 866-4-STAR-PR, 866-478-2777, for photography or
additional information.
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