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Catalina Marketing Delays Filing

    ST. PETERSBURG, Fla., June 14 /PRNewswire/ -- Catalina Marketing
Corporation (NYSE: POS) announced today that it will delay the filing of its
annual report on Form 10-K for the fiscal year ended March 31, 2004.  As
required, Catalina has filed a notification of late filing with the Securities
and Exchange Commission under Rule 12b-25.
    On May 17, 2004, Catalina completed and filed its annual report on Form
10-K for the year ended March 31, 2003, which included the restated financial
results filed for the years ended March 31, 2002 and 2001.  The reporting of
fiscal 2004 has been delayed because of the time and resources required to
complete both the 2003 Form 10-K filing as well as the restatement of the
financial results related to fiscal 2002 and 2001.  Catalina expects to file
its annual report on Form 10-K for fiscal year 2004 as soon as practicable.
The Company reiterated that the delay in filing has not had an impact on its
credit facilities and that it is currently in compliance with all related
financial covenants.

    Based in St. Petersburg, FL., Catalina Marketing Corporation
(http://www.catalinamarketing.com) was founded 20 years ago based on the premise that
targeting communications based on actual purchase behavior would generate more
effective consumer response. Today, Catalina Marketing combines unparalleled
insight into consumer behavior with dynamic consumer access. This combination
of insight and access provides marketers with the ability to execute behavior-
based marketing programs, ensuring that the right consumer receives the right
message at exactly the right time. Catalina Marketing offers an array of
behavior-based promotional messaging, loyalty programs and direct to patient
information. Personally identifiable data that may be collected from the
Company's targeted marketing programs, as well as its research programs, are
never sold or given to any outside party without the express permission of the
consumer.

    Certain statements in the preceding paragraphs are forward looking, and
actual results may differ materially. Statements not based on historic facts
involve risks and uncertainties, including, but not limited to, the changing
market for promotional activities, especially as it relates to policies and
programs of packaged goods and pharmaceutical manufacturers and retailers,
government and regulatory statutes, rules, regulations and policies, the
effect of economic and competitive conditions and seasonal variations, actual
promotional activities and programs with the Company's customers, the pace of
installation of the Company's store network, the success of new services and
businesses and the pace of their implementation, the Company's ability to
maintain favorable client relationships, the timing of completion of the
Company's audits, the timing of the completion of the Company's future SEC
filings, the outcome and impact of an ongoing SEC investigation into certain
of the Company's prior fiscal years, and the outcome and impact of the pending
shareholder class action and derivative lawsuits.


SOURCE Catalina Marketing Corporation




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Related links:
  • http://www.catalinamarketing.com
    CONTACT:
    investors, Christopher W. Wolf, Executive
    Vice President and Chief Financial Officer, +1-727-579-5218, or
    Joanne Freiberger, Vice President, Finance, +1-727-579-5116, or
    media, Susan Gear, Executive Director, Marketing,
    +1-727-579-5452, all of Catalina Marketing Corporation