- DCM addresses new demands for digital simulcast and ad insertion, switched
digital broadcast, more HD and on-demand digital channels -
ATLANTA, June 15 /PRNewswire-FirstCall/ -- Launching the next wave of
advanced digital video services and continuing the march toward the all
digital network is placing heavy video management and processing demands on
service providers' networks. Operators are faced with a dramatic increase in
both the number and complexity of MPEG video streams processed, while seeking
to improve digital video picture quality in a highly competitive environment.
To help meet these challenges, Scientific-Atlanta is announcing a new high-
density networked MPEG processing platform, the Digital Content Manager (DCM),
that will provide the versatility and processing power necessary to deliver
digital simulcast, switched digital broadcast, more HD and on-demand digital
channels, and expanded ad insertion opportunities.
The Scientific-Atlanta DCM will deploy game-changing technologies that
will enable approximately 20x the MPEG processing capability of traditional
multiplexing equipment currently in use. The ability to simultaneously process
up to 2,000 standard definition (SD) or up to 500 high-definition (HD) MPEG
video streams from a single platform will provide operators new flexibility in
multiplexing architectures, as well as impressive scalability and cost-per-
stream points not previously available.
"We are at an inflection point for digital networks that will require
service providers to take their video processing capabilities to a new level
supported by the Scientific-Atlanta DCM," said Dwight Duke, President,
Transmission Network Systems at Scientific-Atlanta. "All this processing power
is complemented by the DCM's next generation transrating algorithms, which
enable the addition of an incremental digital program per QAM with no loss in
digital video quality."
The capacity to handle up to 2,000 SD or up to 500 HD video streams
simultaneously will also require a new approach to the user interface; another
strength of the DCM platform. Using embedded HTML and JavaScript, the
graphical user interface (GUI) will provide extensive drag and drop operations
in a simple and intuitive layout for rapid access to all the functionality and
processing power of the DCM.
The new Scientific-Atlanta DCM will enable service providers to:
* Launch digital simulcast, HDTV, on-demand and switched digital
applications -- with minimal impact to network bandwidth.
* Economically process the exploding number of complex SD and HD digital
video streams.
* Increase targeted local advertising avails, at a lower cost per stream
-- capable of handling up to 1,000 simultaneous ad insertions.
* Deliver an incremental digital program per QAM with no degradation in
video quality versus competitive solutions.
* Operate the system via a stand-alone HTML interface, or seamlessly
integrated with Scientific-Atlanta's ROSA(TM) network management system
* Support future applications, such as AVC transcoding/splicing and
conditional access.
The Scientific-Atlanta Digital Content Manager is currently scheduled for
commercial availability in October 2005.
About Scientific-Atlanta
Scientific-Atlanta, Inc. (NYSE: SFA) (http://www.scientificatlanta.com) is
a leading supplier of digital content contribution and distribution systems,
transmission networks for broadband access to the home, digital interactive
set-tops and subscriber systems designed for video, high-speed Internet and
voice over IP (VoIP) networks, and worldwide customer service and support.
"Forward-looking statements," as defined in the Private Securities
Litigation Reform Act of 1995, may be included in this news release. A variety
of factors could cause Scientific-Atlanta's actual results to differ from the
anticipated results expressed in such forward-looking statements. Investors
are referred to Scientific-Atlanta's Cautionary Statements (Exhibit 99.1 to
the Company's most recent Form 10-Q), which statements are incorporated into
this news release by reference.
Scientific-Atlanta @
Cable-Tec Expo 2005
Booth 2091
June 14 - 17
SOURCE Scientific-Atlanta, Inc.
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Related links: http://www.scientificatlanta.com
CONTACT: Sara Stutzenstein, +1-770-236-2181, or fax, +1-770-236-3088, or sara.stutzenstein@sciatl.com , or Peggy Ballard, +1-770-236-7871, or fax, +1-770-236-3088, or peggy.ballard@sciatl.com , both of Scientific-Atlanta
NOTE TO EDITORS: For more information visit http://www.scientificatlanta.com. Writers and editors may access a variety of information on the company and its product, as well as downloadable images, by selecting News Center from the home page. Scientific-Atlanta, the Scientific- Atlanta logo are registered trademarks of Scientific-Atlanta, Inc. ROSA is a trademark of Scientific-Atlanta Europe NV.
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