NEW YORK, June 23 /PRNewswire/ -- Advance electronic copies of exclusives
and top breaking news stories from Newsweek magazine will be made available to
the media and general public through PR Newswire, the companies announced
today.
(Photo: http://www.newscom.com/cgi-bin/prnh/19990619/NEWSWEEK )
"It's important to get Newsweek's news-breaking stories out to the media
in a fast and efficient way each week," said Roy N. Brunett, Newsweek's
director of communications.
"PR Newswire's distribution system, reach, Internet access and ability to
move Newsweek's cover image to targeted media outlets, globally, is
cutting-edge. That's why we're going with PRN," he said.
Newsweek, which goes on newsstands each Monday, will send the full-text of
key articles from the new issue on Sundays to PR Newswire for distribution to
the journalists-only PRN Press Room, http://www.prnmedia.com .
PR Newswire will also distribute Newsweek's news releases on exclusives in
the upcoming issue, along with the magazine's cover image to its main web
site, http://www.prnewswire.com, and to hundreds of premiere web sites and
online databases. The news releases will contain links to an Internet
database of stories in Newsweek's Press Room, which is accessible to everyone
from Newsweek's web site, http://www.newsweek.com .
"It's an honor to be the first vehicle alerting the media and consumers
throughout the world about the latest content in Newsweek," said
John M. Williams, PRN's senior vice president. "The magazine is a vital part
of the media, and journalists need to have access to its content immediately."
Founded in 1933, Newsweek provides comprehensive coverage of national and
international affairs, business, society, science and technology, and arts and
entertainment. Headquartered in New York, Newsweek has 22 bureaus located
throughout the world. Newsweek's circulation is more than 3.1 million in the
U.S. and more than 4 million worldwide, with a total audience exceeding
19 million in the U.S. and over 22.5 million worldwide. The magazine appears
in more than 190 countries. Newsweek.com offers the weekly magazine online,
daily news updates, photo galleries, archives and a marketplace. Newsweek
holds more National Magazine Awards, given by the American Society of Magazine
Editors (ASME), than any other newsweekly. Newsweek, Inc. is a subsidiary of
The Washington Post Company.
PR Newswire is the world leader in the electronic distribution of news
releases to the media and financial community, having founded the industry
45 years ago. With 29 U.S. bureaus, five overseas bureaus, an exclusive
partnership with Canada NewsWire and its vast network of wire, fax, satellite,
e-mail and Internet delivery, PR Newswire serves the news release needs of
public relations and investor relations professionals worldwide.
Terms of the agreement were not disclosed.
SOURCE PR Newswire
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Related links:
http://www.prnewswire.com
Photo Notes:http://www.newscom.com/cgi-bin/prnh/19990619/NEWSWEEK
For assistance: PR Newswire Photo Desk, 888-776-6555 or
201-369-3467
Company News On-Call: http://www.prnewswire.com or
fax, 800-758-5804, ext. 106115
CONTACT:
Roy Brunett, Newsweek Director of
Communications, 212-445-4343; or Renu K. Aldrich, Manager of
Public Relations of PR Newswire, 212-282-1929, or pager,
800-503-2654, or Renu_Aldrich@prnewswire.com
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