Expanded Product Line Now Offers More Than 25 Textures and Includes a Dozen
New Colors
SAN FRANCISCO, June 25 /PRNewswire-FirstCall/ -- Today at PCBC(R) 2008,
Owens Corning (NYSE: OC) Masonry Products, LLC introduced Del Mare
Ledgestone(TM), Ancient Villa Ledgestone(TM) and Aged Tumbled(TM) textures
to the Cultured Stone(R) product line. Expanding the brand's offering to
more than 25 distinct textures, the new introductions are part of the
company's commitment to offer builders new options to differentiate homes
and buildings with the unique, eye catching, curb-appeal boosting beauty of
stone. Each new product was inspired by building stones of the
Mediterranean and Pacific Islands, Italian countryside and Midwest and is
offered in a set of custom colors not available in any other Cultured
Stone(R) veneer texture.
"One of the reasons Cultured Stone(R) remains the most recognized, most
used* brand of manufactured stone is that it offers a continual stream of
exciting new products that help our customers," said Chuck Stein,
president, Owens Corning Masonry Products, LLC. "As the brand expands
through Europe and here at home, these new textures and colors are a
reflection of the international design influence our global business brings
to the table to help our customers continue to deliver the 'wow' factor to
their building projects."
The expanded offering includes:
-- Del Mare Ledgestone(TM) manufactured stone veneer was inspired by
stones found along Mediterranean and Pacific Island coasts. This intricate
texture is offered in six new, rich colors -- Barossa, Burnt Ochre,
Kapalua, Palermo, Patina and Sangria.
-- Ancient Villa Ledgestone(TM) stones capture the natural colors and
beauty of Tuscan villas, vineyards and the Italian countryside. The blend
of regular and irregular stones in this texture epitomizes rustic charm.
Offered in three new vivid colors -- Chianti, Siena and Toscana.
-- Aged Tumbled(TM) texture replicates natural stones that have been
tumbled to achieve a weathered look and feel. Designed with imperfect edges
and rough surfaces, these classic rectangular and square shaped stones are
available in three new landscape-inspired colors selections -- Copper,
Frost and Harbor.
Del Mare Ledgestone(TM) and Ancient Villa Ledgestone(TM) veneers can be
laid using standard, tight or wide mortar joint treatments. Aged
Tumbled(TM) manufactured stone can be placed in coursed or random patterns
and combines well with brick veneer. Coloring the mortar and bringing the
grout to the surface of the stones further extends the variety of design
options and will help these textures look at home in virtually any
application.
A code-approved product, Cultured Stone(R) manufactured stone is the
brand most recognized and most used by builders and remodelers. Products
come with a 50-year warranty** backed by Owens Corning. For more
information, call (800) 255-1727 or visit the website at
http://www.culturedstone.com.
About Owens Corning
Owens Corning (NYSE: OC) is a leading global producer of residential
and commercial building materials, glass fiber reinforcements and
engineered materials for composite systems. A Fortune 500 company for 54
consecutive years, Owens Corning is committed to driving sustainability
through delivering solutions, transforming markets and enhancing lives.
Founded in 1938, Owens Corning is a market-leading innovator of glass fiber
technology with sales of $5 billion in 2007 and 19,000 employees in 26
countries on five continents. Additional information is available at
http://www.owenscorning.com/.
*According to the 2008 brand study from the publishers of BUILDER
magazine, Hanley-Wood Publishing, LLC, and in every survey since the
manufactured stone category was added to the survey.
** See actual warranty for complete details, limitations and
requirements.
SOURCE Owens Corning
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Related links:
http://www.culturedstone.com
http://www.owenscorning.com
CONTACT:
Ried Artis of Owens Corning, +1-419-248-5577,
Ried.Artis@owenscorning.com; or Heidi Hall of HMH,
+1-503-973-9220, OCmediarelations@thinkhmh.com, for Owens Corning
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