Edward Molkenbuhr Joins as New President; Cliff Reid Remains CEO and Chairman
SAN MATEO, Calif., June 26 /PRNewswire/ -- Eloquent, Inc. (Nasdaq: ELOQ) a
leading provider of rich media applications aimed at the product launch
market, today announced the appointment of Edward Molkenbuhr as President,
effective today. Cliff Reid remains CEO and Chairman of Eloquent.
Ed joins Eloquent with 30 years of senior level management experience in
business software sales and consulting services, built through his career
developed as General Manager of Professional Services at Computer Sciences
Corporation, Senior Vice President of Data Services at Automatic Data
Processing, Inc., Senior Vice President and General Manager at Triad Systems
Corporation responsible for the startup and growth of a new division providing
accounting software and business-to-business e-commerce systems.
In recent years, Ed was the CEO of Avesco Media Group, the US operations
of Avesco PLC, a publicly held British Company providing event staging
services to the corporate and entertainment markets. Ed has also been CEO or
President of several startup companies providing software applications and
services.
"Ed brings excellent top management and industry experience to Eloquent,
which is crucial at this stage in the company's development," said Cliff Reid,
CEO and Chairman of Eloquent. "With Ed taking on responsibilities for
managing operations, I will focus more time on strategic customers, partners,
and technologies. At this time, when we are penetrating the existing market
for product launches with a powerful new solution based on our leading-edge
technology, it is imperative that we have both an external focus on our
market, customers and competition and an internal focus on execution. We
believe that dividing management responsibilities along these lines will best
enable us to exploit our market opportunity."
"Cliff has done a great job building Eloquent from an idea into a public
company," said Mr. Molkenbuhr. "Since founding the company, he has been the
chief visionary, pioneering the advanced rich-media management product
solutions developed by Eloquent. By combining a strong, tenured executive
management team with Eloquent's strong product position, we expect Eloquent to
become the dominant provider in the multi-billion dollar product launch
market."
The appointment of Mr. Molkenbuhr further strengthens Eloquent's executive
team and builds upon the company's recent introduction of Eloquent
LaunchForce, a rich media application that has proven to save companies
millions of dollars when communicating critical new product information to
globally based employees, partners and customers during product roll-outs and
launches.
About Eloquent
Eloquent develops rich media applications aimed at the product launch
market that dramatically improve an organization's ability to deliver accurate
and critical information to globally dispersed audiences in a cost-effective
and timely manner. The company's flagship product, Eloquent LaunchForce,
enables organizations to communicate with employees, partners and customers
during product launches. Eloquent's technology is available in both live and
on-demand formats, and is widely used by Fortune 1000 companies to deliver
consistent messages to large audiences. For more information, visit
http://www.eloquent.com.
Except for historical information, all of the expectations and assumptions
contained in the foregoing are forward-looking statements involving risks and
uncertainties. Important factors that could cause actual results to differ
materially from such forward-looking statements include, but are not limited
to, competition in our markets and for qualified personnel, timing of customer
orders and technological change. For additional information regarding these
and other risks, refer to Eloquent's Report on Form 10-Q for the quarter ended
March 31, 2001 on file with the Securities and Exchange Commission.
NOTE: Eloquent and the Eloquent logo are trademarks of Eloquent, Inc.
All other trademarks are the property of their respective owners.
SOURCE Eloquent, Inc.
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Related links: http://www.eloquent.com
CONTACT: John Curson, Chief Financial Officer of Eloquent, Inc., 650-294-6500; or investors, Allison Parker, Analyst Contact, or Pam Roberts, General Inquiries, or Dawn Swidorski, Financial Media, 415-986-1591, all of Financial Relations Board, for Eloquent, Inc.
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