Using Electronic Eyes to Reduce Motor Vehicle Fatalities
AUBURN HILLS, Mich., June 27 /PRNewswire/ -- In a presentation at the Eye
and The Auto World Congress, Continental Automotive Systems, North America,
Manager, Vehicle Test and Development, Robert Beaver presented Continental's
vision of how the development of active safety technology will help save
lives.
Beaver spoke before an audience whose primary focus was on the
relationship between vision and the safe operation of motor vehicles. Beaver
commented on a new generation of technology through improved sensors
processors and general electronic capabilities are giving drivers the ability
to avoid critical situations in everyday traffic. "Traffic crashes are the
leading cause of death and serious injury in multiple age groups and driver
error is the most significant factor in many of these crashes," said Beaver.
Beaver summarized Continental's goal of applying proactive technology
through an integrated, comprehensive assistance system to provide drivers and
occupants with the best possible support and help prevent the occurrence of
crashes and mitigate injuries. This vision is demonstrated in Continental's
total vehicle safety concept.
This concept uses Electronic Stability Control (ESC) as the foundation
with its credibility in the market providing the opportunity to add more
"intelligence." "NHTSA recently found ESC reduces single vehicle crashes in
passenger cars by 35 percent and in SUVs by 67 percent," said Beaver.
Continental, a major supplier of ESC, is using technology to help reach
the Department of Transportation's goal of reducing fatalities to 1.0 per 100
million vehicle miles traveled by 2008. Combining the success of ESC with the
benefits of other crash avoidance systems and integrating the protection of
passive safety technology into a total safety system, Continental can create a
virtual safety cocoon for drivers and occupants.
Beaver appeared on a panel that featured vehicle factors, including blind
spot elimination, crash avoidance, glare, ergonomic and auto design. The Eye
and the Auto 2005 World Congress is organized and sponsored by the Detroit
Institute of Ophthalmology.
With 2004 sales of approximately $15.6 billion (US), Continental AG is a
major supplier of brake systems, chassis components, vehicle electronics,
tires and technical rubber products. Continental Automotive Systems' North
American operation is headquartered in Auburn Hills, Mich. and is a leading
global supplier of quality automotive systems that contribute to driver
safety, comfort and peace-of-mind. For additional information, visit our
media website http://www.contitevesna.com/index2.htm .
SOURCE Continental Automotive Systems
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Related links:
http://www.conti-online.com
http://www.contitevesna.com
http://www.contitevesna.com/index2.htm
Company News On-Call:
http://www.prnewswire.com/comp/437525.html
CONTACT:
Jennifer Rass of Continental Automotive
Systems, +1-248-393-5218, +1-248-761-4776 (cell), or
jennifer.rass@usa.contiteves.com
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