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Hawk Performance and Pep Boys Announces National Rollout

   HAWK CORPORATION LOGO
Hawk Corporation, Cleveland, Ohio. (PRNewsFoto)[JL TK AG]
CLEVELAND, OH USA
    MEDINA, Ohio, July 8 /PRNewswire-FirstCall/ -- Hawk Performance, a brand
of Wellman Products Group and the leader in performance brake pad technology,
announced that Pep Boys launched a national rollout of the complete line of
Hawk Performance's street brake pads, beginning July 1.
    (Logo: http://www.newscom.com/cgi-bin/prnh/20001129/HWKLOGO )
    Steve Campbell, President of Wellman Products Group, commented on the new
partnership stating, "Pep Boys services all three kinds of customers: the DIY
(Do-It-Yourself), the DIFM (Do-It-For-Me) and the commercial customer. This
makes Pep Boys a perfect fit with Wellman, making the Hawk Performance brand
available to all customers who want a proven performance brake pad for their
car, light truck or SUV. We are excited about making our high performance
product available through a national channel with the option of having the
pads installed by professionals."
    Pep Boys now stocks Hawk Performance brake pads in all of its 595 stores
and is equipped to install them in its more than 6,000 service bays. Pep Boys'
Rob Willis, a category manager specializing in brakes, said, "We are very
excited to introduce Hawk Performance to Pep Boys' robust merchandise
offering. This high-quality, well-proven brand will attract the demanding
performance driver to Pep Boys. With the introduction of Hawk products, we are
reaffirming our commitment to provide customers with a wide selection of
name-brand products at a great value."
    Hawk Performance intends to offer brake pads for virtually all makes and
models of automotive, light truck and SUVs. Pep Boys store associates are
receiving training and technical support from Hawk Performance personnel. Hawk
Performance is the official brake pad of the Sports Car Club of America
(SCCA), the largest sports car club in the world, with over 62,000 members.

    Pep Boys has 595 stores and over 6,000 service bays in 36 states and
Puerto Rico. Along with its vehicle repair and maintenance capabilities, the
company also serves the commercial auto parts delivery market and is one of
the leading sellers of replacement tires in the United States. Customers can
find the nearest location by calling 1-800-PEP-BOYS or by visiting
http://www.pepboys.com .

    Wellman Products Group, a Hawk Corporation company (Amex: HWK) is a
leading worldwide supplier of highly engineered solutions for brakes, clutches
and driveline components, servicing demanding markets including aerospace,
construction, agriculture, on and off highway equipment, and motorsports.

    http://www.hawkperformance.com


SOURCE Hawk Corporation




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Related links:
  • http://www.hawkperformance.com
  • http://www.pepboys.com
    Photo Notes:http://www.newscom.com/cgi-bin/prnh/20001129/HWKLOGO
    AP Archive: http://photoarchive.ap.org
    PRN Photo Desk, photodesk@prnewswire.com
    CONTACT:
    Thomas Jaros, VP of Sales and Global
    Marketing of Hawk Corporation, +1-330-725-4941