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Win a Double Date with Trista and Ryan Sutter to Support K-Y(R) Brand National Date Night

            'The Bachelorette' Duo to Inspire One Lucky Couple to
                         'Save The Date' for Romance

    SKILLMAN, N.J., July 9 /PRNewswire/ -- The entertainment world is filled
with unsuccessful marriages, particularly in the reality television arena.
But there is one couple who through their devout love for one another have
survived the media frenzy, winning the hearts of romantics everywhere. Trista
and Ryan Sutter, the happily wed couple from "The Bachelorette", have
succeeded in creating a lasting bond despite public scrutiny.  Starting on
Friday, July 9, 2004 people can visit http://www.k-y.com and enter the K-Y(R)
Brand National Date Night "Save the Date" Sweepstakes to win a double date
with Trista and Ryan.  Spend an evening with the well known duo who have
impressed the world with their ability to perpetuate the honeymoon well into
their marriage.
    According to a recently published survey by the K-Y(R) Brand, 77% of women
surveyed said they wish they could spend more romantic time alone with their
partner.  Given these findings, the K-Y(R) Brand has officially declared
August 7, 2004 National Date Night; a time reserved for busy couples to put
everything aside and dedicate an evening to each other.  The sweepstakes was
created in conjunction with National Date Night to celebrate couples such as
Trista and Ryan who have found ways to keep the romance alive despite the
challenges of everyday life.
    The winning couple will be flown out to Los Angeles from their hometown
for a two night, two day stay at an exclusive hotel.  On the actual night of
August 7th, 2004, they will be escorted to an undisclosed location for a
double date with the famous couple.  To enter simply go to
http://www.k-y.com and click on the National Date Night icon.  Winners will be
chosen the last week of July.
    So why not enter to win, and relive the honeymoon era of your relationship
with Trista and Ryan? Help the K-Y(R) Brand resurrect the lost art of the
"date night," and be sure to mark August 7, 2004 on your calendar.

    The independent consumer research was completed in mid-June 2004 on behalf
of K-Y by ICR/International Communications Research.  ICR questioned 517
American women aged 25-60 who are either married or in a committed
relationship of at least 3 years.  The survey has a margin of error of plus or
minus 4.31 percent.


SOURCE K-Y(R) Brand




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Related links:
  • http://www.k-y.com
    CONTACT:
    Marisa Schneer, +1-212-367-6893, or
    Marisa.schneer@eurorscg.com, of Euro RSCG Magnet, for K-Y(R)
    Brand