FORT WORTH, Texas, July 11 /PRNewswire/ -- BioSpace, Inc., the leading
online source for life science, pharmaceutical and medical device content
and careers, has unveiled the third edition of the BioMidwest(TM) Hotbed
Campaign. Formerly known as BioCorridor(TM), the BioMidwest campaign
promotes the bioscience communities of Iowa, Indiana, Illinois, Michigan,
Minnesota, Missouri, Nebraska, Ohio and Wisconsin.
(Photo: http://www.newscom.com/cgi-bin/prnh/20060711/FLTU005
Logo: http://www.newscom.com/cgi-bin/prnh/20040907/CLTU006LOGO )
Sponsored by Bio Nebraska, Forward Wisconsin, Indiana Health Industry
Forum, Iowa Department of Economic Development, LifeScience Alley, MichBio
and Omeris, BioMidwest is a unique branding and awareness campaign
highlighting the organizations that constitute the dynamic
bio-pharmaceutical industries of the region.
"The BioMidwest campaign is a true illustration of the region's vibrant
and dynamic life sciences community," said Mike Brooks, President and CEO,
Indiana Health Industry Forum. "By convening key industry players in the
campaign, BioSpace successfully communicates what we in the Midwest have
known for years -- that the life sciences industry thrives in this region.
The Indiana Health Industry Forum is proud to be a partner is this outreach
effort."
"Forward Wisconsin sees great value in being part of the BioMidwest
Hotbed Campaign and the strong visibility it brings to the life science
strengths of the Midwest and Wisconsin," said Forward Wisconsin President
Pepi Randolph. "With the Midwest joining together and showing its life
science resources in this branding and awareness effort, we can effectively
compete with both coasts, as well as other regions and countries, for
biotech investment and growth."
The campaign features the iconic BioMidwest Map, created by BioSpace's
professional artist, which displays the corporate logos and facilities of
participating organizations. The map is further enhanced through the
integration of many functional components, including a BioMidwest Hotbed
Homepage ( http://www.biospace.com/biomidwest ) on BioSpace's
industry-leading website, http://www.BioSpace.com. Copies of the BioMidwest
Map are available through BioSpace.
"BioSpace is thrilled to launch the third edition of the BioMidwest
Hotbed Campaign," said Brian Vacanti, Vice President of Marketing for
BioSpace. "Through the collaborative efforts of nine states and over 35
organizations, the new effort accurately conveys the size and strength of
the biopharmaceutical industry in the Midwest."
About BioSpace, Inc.
BioSpace, Inc. is globally recognized as the leading provider of
web-based resources and information to the life science, pharmaceutical,
medical device and diagnostics industries. For over 20 years BioSpace has
helped to accelerate communication and discovery among business and
scientific leaders in the biopharmaceutical market. With a well-established
site infrastructure and loyal online audience of over 1.5 million unique
monthly visitors, BioSpace.com offers an unparalleled distribution channel
for recruitment, investment, product, event and other life science industry
messages.
BioSpace, an onTargetjobs company, is headquartered in Ft. Worth, TX.
SOURCE BioSpace, Inc.
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Related links:
http://www.biospace.com
http://www.biospace.com/biomidwest
Photo Notes:http://www.newscom.com/cgi-bin/prnh/20060711/FLTU005
http://www.newscom.com/cgi-bin/prnh/20040907/CLTU006LOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, photodesk@prnewswire.com
CONTACT:
Shelly Cariot, Marketing Manager, BioSpace,
+1-817-717-1405, or scariot@biospace.com
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