Must-know strategies for recovering revenue from corporate pirates will
be discussed - July 29, 2 pm ET (webcast registration link noted below)
WASHINGTON, July 11 /PRNewswire-USNewswire/ -- While corporations
around the globe are using pirated and other illegal software to build
their businesses and products, your corporation can learn what it takes to
fight this battle and win.
If you think that software pirates live in dorm rooms or their parents'
basements, you'll be surprised to learn that the average infringing
organization has annual sales of $17 million.
How do legitimate firms handle such odds? This premier webcast,
scheduled for July 29 at 2pm ET and hosted by V.i. Labs and the Software &
Information Industry Association, will delve into the "behind the scenes"
world of software piracy to reveal how corporations are using unlicensed
software. It also provides an overview of strategies, best practices, and
specific recommendations on how to identify these companies and convert
them into paying customers -- including how the piracy channel itself can
be leveraged with technology solutions to generate leads.
Attend this webcast and you will learn:
-- How to determine if piracy is a problem for your company
-- How to choose the best anti-piracy strategy for your company --
prevention vs. lead generation
-- How to recover licensing revenue from corporate pirates
-- What the typical infringing business looks like, why they are using
pirated software, and how it gets there
Who Should Attend:
Vice Presidents and senior management in:
-- Development and Engineering
-- Product Management
-- License Enforcement/Compliance
-- Legal Divisions
-- Sales and Marketing
Special Offer:
All attendees receive a free white paper entitled, "Anti-Piracy
Strategies: Criteria for Choosing a Preventative or Lead Generation
Approach to Piracy."
Webcast Registration Link for Webcast -- Tuesday, July 29, 2pm ET --
Please register now!
http://w.on24.com/r.htm?e=113646&s=1&k=15B8AD8F3713776F0F7D5B2851BB9765
&partnerref=siia
About the Presenters:
Keith Kupferschmid, SVP, Intellectual Property Policy & Enforcement,
Software & Information Industry Association (SIIA)
Mr. Kupferschmid is responsible for working directly with SIIA's
Intellectual Property Committee to establish SIIA positions and moving the
SIIA agenda on issues relating to intellectual property. He also supervises
the Association's Anti-Piracy programs. Prior to joining SIIA, Mr.
Kupferschmid was an attorney with the law firm of Finnegan, Henderson,
Farabow, Garrett & Dunner where he advised clients on all matters relating
to copyright and copyright-related protection, including client counseling,
opinion drafting, license negotiations, and litigation. In addition, Mr.
Kupferschmid was an intellectual property attorney at the U.S. Patent and
Trademark Office (PTO), where he was responsible for international and
legislative patent and copyright issues. During his time at the PTO, Mr.
Kupferschmid worked extensively on bilateral and multilateral intellectual
property issues, was responsible for formulating and advocating the
Administration's policy relating to intellectual property and the Internet
and represented the U.S. Government as a lead negotiator at the Diplomatic
Conference on Certain Copyright and Neighboring Rights Questions that
adopted the WIPO Copyright and Performances and Phonogram Treaties in
December 1996.
Victor DeMarines, VP, Products, V.i. Labs
Mr. DeMarines brings extensive security product management, and
marketing experience to V.i. Labs, where he is responsible for product
strategy and direction. He is a frequent speaker and author on topics
including piracy, reverse engineering and the protection of intellectual
property. He has held senior product management positions at RSA Security,
Authentica (now EMC), AXENT Technologies (now Symantec) and Progress
Software.
About V.i. Laboratories (V.i. Labs)
V.i. Labs provides software protection solutions that protect against
the misappropriation and theft of intellectual property resident in
software applications. Through V.i. Labs' patented technology, software
vendors, embedded system providers, enterprise organizations and government
agencies are able to easily secure their software against the threat of
piracy, tampering and theft, independent of where the applications are
distributed. V.i Labs is privately held and is headquartered in Waltham,
Mass. For more information, please visit http://www.vilabs.com.
About SIIA
The Software & Information Industry Association (SIIA) is the principal
trade association for the software and digital content industry. SIIA
provides global services in government relations, business development,
corporate education and intellectual property protection to more than 550
leading software and information companies. For further information, visit:
http://www.siia.net.
SOURCE Software & Information Industry Association
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Related links:
http://www.siia.net
http://www.vilabs.com
CONTACT:
Eileen Bramlet of the Software & Information
Industry Association, +1-202-789-4469, ebramlet@siia.net; or
Brian Kaminski, briankaminski@rationalpr.com, for the Software &
Information Industry Association
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