PLEASANTVILLE, N.Y., July 25 /PRNewswire/ -- The Reader's Digest
Association, Inc., has sold the stock of Taste of Home Entertaining, Inc.
(TOHE), to a group of private investors led by Eric W. Schrier, former
President and CEO of RDA and currently an RDA director, it was announced
today.
Bill Shaw, TOHE's President and Founder, is also an investor and will
retain his operating role. TOHE will change its name and relinquish the
Taste of Home brand name by year end. TOHE, based in Brookfield, Wisconsin,
is a party plan business focused on entertaining products sold by thousands
of independent consultants who host sales events in homes all across
America.
SOURCE The Reader?s Digest Association, Inc.
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CONTACT:
William Adler, +1-914-244-7585, Susan Russ,
+1-914-244-5488, both of The Reader's Digest Association, Inc.
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