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CMP's TechMash 2007 Brings Together Thought Leaders for Embedded Systems, RFID, and Software Development

  More than 200 exhibitors and 5,000 attendees to meet in Boston September
 18-21 to openly discuss industry issues, news and the technologies of the
                                   future

    MANHASSET, N.Y., July 26 /PRNewswire/ -- CMP Technology today announces
that its TechMash 2007 (http://www.cmp.com/techmash) will bring together
three of its conferences -- Embedded Systems Conference, Software
Development Best Practices and RFID World -- to the Hynes Convention Center
in Boston September 18-21. The spirit of collaboration and combined brain
power will be alive during TechMash as attendees hear from the foremost
experts in each industry, view the latest in technology advancements and
evolve their knowledge-base.
    TechMash 2007 will include:
      --  Embedded Systems Conference (http://www.embedded.com/esc/boston/);
          the industry's largest international embedded technical conference
          and exhibition.
      --  Software Development Best Practices
          (http://www.sdexpo.com/2007/sdbp/); a strategic forum for senior
          software developers.
      --  RFID World (http://www.rfid-world.com/boston/); serving the
          community that is using, building, leveraging, and driving radio
          frequency identification (RFID) technology.


    TechMash 2007 Keynote Speakers:
      --  Joe Jensen, General Manager, Intel's Embedded Markets Division
      --  Robert C. Cresanti, Coalition Against Counterfeiting and Piracy,
          U.S. Chamber of Commerce
      --  Jim Harper, Director of Information Policy Studies,
          The Cato Institute
      --  Ben Aderson, Manager, Technology Policy and State Government
          Affairs, AeA
      --  Jim McCarthy, President, McCarthy Technologies
      --  Ivar Jacobson, Chairman, Ivar Jacobson International


    TechMash 2007 Special Events:
      --  The first East Coast public conversion of a plug-in hybrid car lead
          by members of the California Cars Initiative (CalCars.org.),
          resulting in a Toyota Prius that gets 100+ miles per gallon
          (plus electricity).
      --  Live Vectrix Teardown; Discover the inner workings of the Vectrix
          MAXI-Scooter, the world's first high-powered electric two-wheel
          vehicle.
      --  Live Nike Triax Elite Teardown; The Nike Triax Elite is a fully
          featured personal fitness measurement device offering a combined
          heart-rate monitor, accurate electronic pedometer and data upload
          capability.
      --  Intel Chopper Giveaway; an Intel-themed custom built embedded
          technology-based motorcycle by Orange County Choppers.
    About CMP Technology (http://www.cmp.com)
    CMP Technology is a marketing solutions company serving the technology
industry. Through its market-leading portfolio of trusted information
brands, CMP has earned the confidence of more technology professionals than
any other media company. As a result, CMP is the premier provider of
access, insight and actionable programs designed to connect sellers and
buyers in ways that yield superior return on investment. CMP Technology is
a subsidiary of United Business Media (http://www.unitedbusinessmedia.com),
a global provider of news distribution and specialist information services
with a market capitalization of more than $3 billion.
    About TechMash
    CMP Technology will celebrate the spirit of collaboration and combined
brain power at TechMash Boston 2007. TechMash 2007 will include The
Embedded Systems Conference (http://www.embedded.com/esc/boston/); the
industry's largest international embedded technical conference and
exhibition, Software Development Best Practices
(http://www.sdexpo.com/2007/sdbp/); a strategic forum for senior software
developers, and RFID World Boston (http://www.rfid-world.com/boston/),
focused on security, privacy and authentification issues for the community
that is using, building, leveraging, and driving radio frequency
identification (RFID) technology.
    Carole Trachimovsky                               Linda Uslaner
    The Horn Group for CMP Technology                 CMP Technology
    ctrachimovsky@horngroup.com                       luslaner@cmp.com
    (781) 356-7100                                    516-562-7685


SOURCE CMP Technology




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Related links:
  • http://www.cmp.com
    CONTACT:
    Linda Uslaner of CMP Technology,
    +1-516-562-7685, luslaner@cmp.com, or Carole Trachimovsky of The
    Horn Group, +1-781-356-7100, ctrachimovsky@horngroup.com, for CMP
    Technology