Top Recommendations and Buying Advice from CNET Editors Help Parents
and Students Find the Perfect School Tech
http://backtoschool.cnet.com
SAN FRANCISCO, Aug. 4 /PRNewswire/ -- CNET (http://www.cnet.com), where people
go to discover the latest in tech and consumer electronics, and a property
of CBS Interactive, today announced the launch of its eleventh annual
"Back-to-School Gift Guide" (http://backtoschool.cnet.com). The guide is a
must-have resource for parents and students who are planning to invest in
technology for the school year, with information about everything from
laptop or desktop computers, cell phones, MP3 players, and digital cameras.
The simple back-to-school basics of binders, notebooks, and pencils,
have evolved to include consumer electronics as one of the most important
essentials. Families are planning to spend 17 percent more in the
electronics category as compared to last year.(1) The Back-to-School Gift
Guide includes expert, unbiased advice and tech recommendations from CNET
editors that help parents and students in selecting the right product that
will fit their budget and educational needs.
"As families closely watch their spending, it's necessary for them to
find smart investments that give their students the tools that will last
throughout their academic career," said Scott Ard, Editor in Chief of CNET
Reviews. "Our expert editors have done all the research and homework to
help narrow down choices with their top picks for students of any age."
This year's Back-to-School Gift Guide will feature more than 150
hand-picked product recommendations that are broken down into 10
categories, including camcorders; cameras; cars, car tech, and GPS; cell
phones and smartphones; desktop computers; games and gaming gear; home
theater; laptops; MP3 players and PVPs; and TVs.
Here is a sampling of the editorial advice the Back-to-School Gift
Guide offers:
-- Laptops - When choosing a laptop, students will need a dependable
machine that will last throughout the school year. The Apple
MacBook's robust performance and user-friendly Leopard OS keep it
in our top tier of laptop recommendations, says Dan Ackerman,
CNET's senior laptop editor.
-- Cell Phones and Smartphones - When selecting a cell phone, look for
features that will come in handy between classes. Ease of use, a
well-rounded feature set, and affordable price tag, all found in the
Palm Centro, are options to look for in your first smartphone, says
Bonnie Cha, editor covering smartphones at CNET.
-- Cameras - The homecoming game, senior prom, and graduation, are memories
that every student wants to capture. There are many simple
point-and-shoot cameras, like the Canon PowerShot SD 850 IS, which has
just about everything you'd want, says Lori Grunin, senior editor
covering cameras at CNET.
To learn more visit http://backtoschool.cnet.com or go to CNET and
search for "Back-to-School." Press interested in interviewing CNET's
editorial experts, who have extensive experience appearing on radio and
television, should contact Jenifer Concepcion in the CNET Public Relations
department (contact info listed below).
(1) National Retail Federation, July 2008
About CNET
CNET (http://www.cnet.com) is where people go to discover the latest in tech
and consumer electronics. Driven by a trusted voice and a passionate
community, CNET creates an open environment for people to find and use the
best products to fit their lifestyle. The powerful combination of CNET's
award-winning news, lab-tested product reviews, safe and spyware-free
downloads, and user-generated content give people information and
inspiration to live and thrive in a life gone digital.
About CBS Interactive
CBS Interactive, a division of CBS Corporation, is the premier online
content network for information and entertainment. Its portfolio of leading
brands, which include CNET, CBS.com, CBSSports.com, GameSpot, TV.com, BNET,
and Last.fm span popular categories like technology, entertainment, sports,
news, and business. With more than 150 million people visiting its
properties each month, CBS Interactive is a top 10 web property globally.
Media Contact:
Jenifer Concepcion, 415-344-2441
Jenifer.concepcion@cnet.com
SOURCE CBS Interactive
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Related links:
http://backtoschool.cnet.com
http://www.cnet.com
http://www.prnewswire.com/comp/965075.html
CONTACT:
Jenifer Concepcion, +1-415-344-2441,
Jenifer.concepcion@cnet.com
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