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Health Fitness Announces Second Quarter 2007 Financial Results

                       Second Quarter 2007 Highlights
                      - Total revenue increased 9.0% -
                - Health management revenue expanded 29.6% -
 - Gross profit margin increased approximately 130 basis points to 28.0% -

    MINNEAPOLIS, Aug. 6 /PRNewswire-FirstCall/ -- Health Fitness
Corporation (OTC Bulletin Board: HFIT), a leading provider of employee
health management programs, today announced financial results for the
second quarter and six months ended June 30, 2007.
    For the quarter ended June 30, 2007, revenue increased 9.0% to $17.0
million, from $15.6 million for the same period last year. Gross profit
during the quarter increased 14.3% to $4.8 million, from $4.2 million for
the same period last year. Operating income decreased to $0.38 million,
from $0.69 million for the same period last year. Net earnings applicable
to common shareholders decreased to $0.17 million, from $0.73 million in
the prior year period. Net earnings per diluted share decreased to $0.01,
from net earnings per diluted share of $0.02 for the same period last year.
Net earnings per diluted share for the second quarter of 2006 excluded a
$0.41 million non-cash gain related to a change in fair value of warrants.
    For the six months ended June 30, 2007, revenue increased 11.4% to
$33.6 million, from $30.1 million for the same period last year. Gross
profit during the first six months increased 23.2% to $9.6 million, from
$7.8 million for the same period last year. Operating income increased
18.2% to $1.26 million, from $1.07 million for the same period last year.
Net earnings applicable to common shareholders decreased to $0.68 million,
from $1.29 million in the prior year period. Net earnings per diluted share
was $0.03, from net earnings per diluted share of $0.03 for the same period
last year. Net earnings per diluted share for the six months ended June 30,
2006 excluded a $0.84 million non-cash gain related to a change in fair
value of warrants.
    "Overall, second quarter results were in line with our plan. The number
of new requests for proposal (RFP's) continues to expand, our health
management segment revenue grew approximately 30% and our operating income
was better than expected in light of the infrastructure investments we made
during the quarter," said Gregg Lehman, Ph.D., President and Chief
Executive Officer. "During the quarter, we strengthened the long-term
delivery of our health management services by adding new associates to
health coaching, research and outcomes, program development, marketing,
technology and account services. We also implemented Phase II of our
web-based health coaching program. In addition, we announced the launch of
our Research, Development and Outcomes (RDO) business function, which
aligns our product development team with research and outcomes to provide
our clients with stronger evidenced based program offerings as well as a
more robust ROI methodology."
    Dr. Lehman continued, "We believe our commitment to positioning Health
Fitness as the leading provider of health improvement services is the
driving force behind the substantial year-over-year increase in the number
of RFP's. During the quarter, we received 29 proposal requests for health
management services, compared to 14 for the second quarter of 2006. We also
received 7 proposal requests for fitness management services, compared to 6
for the second quarter of 2006. Including the RFPs we received in first
quarter, we have won several of these opportunities. However, the majority
of the revenue related to these opportunities will be realized in 2008 due
to the timing of these wins and the lead-time needed for program
implementation. During the third quarter, we will increase our efforts to
cross-sell our health management services to our 125 existing fitness
management customers, which we believe will drive additional RFPs and
revenue. With a solid sales pipeline in place, coupled with our fitness
segment cross-selling strategy, we believe we are in a very good position
to experience long-term, profitable growth."
    Dr. Lehman concluded, "For the remainder of 2007, and commensurate with
the addition of new business, we will continue to invest in our
infrastructure to drive future scalability. While these investments may
result in lower operating income over the short-term, we believe these
investments will result in improving operating leverage over an expanding
client base, beginning in 2008 and beyond."
    Financial Highlights for the Second Quarter of 2007

    -- Health management segment revenue grew 29.6% to $6.5 million, from
       $5.0 million for the same period last year.  Of this revenue growth,
       staffing services revenue grew 16.4% to $3.9 million, from $3.3 million
       for the same period last year, and program and consulting services
       revenue grew 56.4% to $2.6 million, from $1.6 million for the same
       period last year.  Overall, health management revenue growth is
       attributed to new customers and the expansion of existing customers.
       The significant increase in program and consulting services, compared
       to last year, was primarily driven by an increase in biometric
       screening services, health coaching services and eHealth platform sales
       and customizations.

    -- Fitness management segment revenue declined 0.7% to $10.5 million, from
       $10.6 million for the same period last year.  Of this revenue decline,
       staffing services revenue decreased 1.0% to $9.8 million, from
       $10.0 million for the same period last year, and program and consulting
       services revenue grew 5.3% to $0.7 million, from $0.6 million for the
       same period last year.  Overall, the slight decline in fitness
       management segment revenue is primarily due to the previously announced
       termination of a large automotive customer effective March 31, 2007.
       This revenue loss was partially offset by new staffing service revenue,
       the expansion of existing customers, and growth of program revenue at
       existing sites, including personal training and health coaching
       services.

    -- During the quarter, we obtained eleven new customer commitments in our
       health management segment that may realize incremental annualized
       revenue of approximately $2.2 million, which includes approximately
       $0.7 million of potential annualized revenue from two existing fitness
       management customers.  In our fitness management segment, we obtained
       one new customer commitment, and received a commitment to expand our
       management services for an existing customer, all of which may realize
       incremental annualized revenue of approximately $0.7 million.  The
       $2.9 million combined total for this potential new, incremental
       annualized revenue will be offset by a potential annualized revenue
       loss of $0.6 million from customer and site cancellations during the
       quarter.

    -- Gross profit from our health management segment, as a percent of
       revenue, increased to 38.6%, from 37.5% for the prior year period.
       This increase is primarily due to growth in our higher margin program
       and consulting services.

    -- Gross profit from our fitness management segment, as a percent of
       revenue, slightly decreased to 21.5%, from 21.6% in the prior year
       period.  This result is primarily due to a margin decrease in program
       and consulting services, which fell to 37.0% of revenue, from 44.5% for
       the same period last year.  This decline was partially offset by margin
       growth in staffing services, which grew to 20.4% of revenue, from
       20.2% for the same period last year.

    -- Operating expenses as a percent of revenue increased to 25.8%, from
       22.3% for the same period last year.  This increase is primarily due to
       growth in salaries, stock-based compensation and general operating
       expenses attributable to our investment in additional staff within
       certain operating units, including Research, Development and Outcomes,
       Marketing, Technology and Account Services.  These expense increases
       were partially offset by a decrease in amortization expense related to
       a prior acquisition.

    -- Operating margin for the second quarter declined to 2.2%, from 4.4% for
       the prior year period.  This decrease is primarily due to investments
       we have made to support our future growth plans.

    -- We ended the second quarter with approximately $0.13 million of cash,
       working capital of $7.5 million, an increase of $1.7 million since
       December 31, 2006, no long term debt and stockholders' equity of
       $25.8 million.  We believe our strong balance sheet, in addition to our
       existing credit facility, will provide sufficient working capital to
       fund our anticipated 2007 capital and operational investments.
    Financial Highlights for the Six Months Ended June 30, 2007 Compared to
the Same Period Last Year.
    -- Health management segment revenue grew 33.1% to $12.4 million, from
       $9.3 million for the same period last year.  Of this revenue growth,
       staffing services revenue grew 17.9% to $7.6 million, from $6.4 million
       for the same period last year, and program and consulting services
       revenue grew 67.1% to $4.8 million, from $2.9 million for the same
       period last year.  Overall, health management revenue growth is
       attributed to new customers and the expansion of existing customers.
       The significant increase in program and consulting services, compared
       to last year, was primarily driven by an increase in biometric
       screening services, health coaching services and eHealth platform sales
       and customizations.

    -- Fitness management segment revenue grew 1.7% to $21.2 million, from
       $20.9 million for the same period last year.  Of this revenue increase,
       staffing services revenue increased 1.0% to $19.8 million, from
       $19.7 million for the same period last year, and program and consulting
       services revenue grew 13.6% to $1.4 million, from $1.2 million for the
       same period last year.  Overall, the increase in fitness management
       segment revenue is attributed to new customers, the expansion of
       existing customers, and growth of program revenue at existing sites,
       including personal training, weight management services and massage
       therapy.  This growth was partially offset by the previously announced
       termination of a large automotive customer effective March 31, 2007.

    -- Gross profit from our health management segment, as a percent of
       revenue, increased to 39.1%, from 34.2% for the prior year period.
       This increase is primarily due to growth in our higher margin program
       and consulting services, where gross margins increased to 60.9%, from
       57.0% for the same period last year.

    -- Gross profit from our fitness management segment, as a percent of
       revenue, increased to 22.3%, from 22.0% in the prior year period.  This
       increase is primarily due to margin growth we experienced in staffing
       services, which grew to 20.8% of revenue, from 20.4% for the same
       period last year.  This margin growth was offset by a margin decrease
       in program and consulting services, which fell to 44.8% of revenue,
       from 48.6% for the same period last year.

    -- Operating expenses as a percent of revenue increased to 24.7%, from
       22.2% for the same period last year.  This increase is primarily due to
       growth in salaries, stock-based compensation and general operating
       expenses attributable to our investment in additional staff.  These
       expense increases were partially offset by a decrease in amortization
       expense related to a prior acquisition.

    -- Operating margin for the six months ended June 30, 2007 increased to
       3.8%, from 3.5% for the prior year period.  This increase is primarily
       due to revenue growth in our higher margin health management segment,
       as well improvement in fitness management gross margins.  This was
       partially offset by our continued investment in additional staff.
    Conference Call
    Health Fitness Corporation will host a conference call today, August 6,
2007 at 2:00 p.m. Pacific (5:00 p.m. Eastern). Participating in the call
will be Gregg Lehman, Ph.D., President and Chief Executive Officer, and Wes
Winnekins, Chief Financial Officer. To listen to the call from the U.S.,
dial 1-800-817-4887; internationally, dial 1-913-981-4913. A replay of the
call will be available until Monday, August 20, 2007, 11:59 p.m. ET. To
access the replay from the U.S., dial 1-888-203-1112 and enter passcode
5864082, from outside the U.S., dial 1-719-457-0820 and enter passcode
5864082. The call will also be broadcast live over the Internet and
accessible through the Investor Relations section of the Company's website
at http://www.hfit.com, where the call will be archived for 30 days.
    About Health Fitness Corporation
    Health Fitness Corporation is a leading provider of employee health
improvement services to Fortune 500 companies, the health care industry and
individual consumers. Serving clients for more than 30 years, Health
Fitness Corporation partners with employers to effectively manage their
health care and productivity costs by improving individual health and
well-being. Health Fitness Corporation serves more than 300 clients
globally via on-site management and remotely via Web and telephonic
services. Health Fitness Corporation provides a complete portfolio of
health and fitness management solutions including a proprietary health risk
assessment platform, screenings, EMPOWERED(TM) Health Coaching and delivery
of health improvement programs. Health Fitness Corporation employs more
than 3,000 health and fitness professionals in national and international
locations who are committed to the company's mission of "improving the
health and well-being of the people we serve." For more information on
Health Fitness Corporation, visit http://www.hfit.com.
    Forward Looking Statements
    Certain statements in this release, including, without limitation,
management's belief that its commitment to positioning the Company as the
leading provider of health improvement services is the driving force behind
the substantial increase in the number of requests for proposal,
management's belief that the current sales pipeline, coupled with a fitness
segment cross-selling strategy, will position the Company for long-term,
profitable growth, management's belief that planned investments will result
in improving operating leverage over an expanding client base, beginning in
2008 and beyond, and management's belief that our strong balance sheet, in
addition to our existing credit facility, will provide sufficient working
capital to fund our anticipated 2007 capital and operational investments,
are forward-looking statements. In addition, the estimated annualized
revenue value of our new and lost customers is a forward looking statement,
which is based upon an estimate of the anticipated annualized revenue to be
realized or lost. Such information should be used only as an indication of
the activity we have recently experienced in our two business segments.
These estimates, when considered together, should not be considered an
indication of the total net, incremental revenue growth we expect to
generate in 2007 or in any year, as actual net growth may differ from these
estimates due to actual staffing levels, participation rates and service
duration, in addition to other revenue we may lose in the future due to
customer termination. Any statements that are not based upon historical
facts, including the outcome of events that have not yet occurred and our
expectations for future performance, are forward- looking statements. The
words "potential," "believe," "estimate," "expect," "intend," "may,"
"could," "will," "plan," "anticipate," and similar words and expressions
are intended to identify forward-looking statements. Such statements are
based upon the current beliefs and expectations of our management. Actual
results may vary materially from those contained in forward-looking
statements based on a number of factors including, without limitation, our
inability to deliver the health management services demanded by major
corporations, our inability to successfully cross-sell health management
services to our fitness management clients, our inability to successfully
obtain new business opportunities, our failure to have sufficient resources
to make investments, our ability to make investments successfully, and
other factors disclosed from time to time in our filings with the U.S.
Securities and Exchange Commission including our Form 10-K for 2006 as
filed with the SEC. You should take such factors into account when making
investment decisions and are cautioned not to place undue reliance on these
forward- looking statements, which speak only as of the date on which they
are made. We undertake no obligation to update any forward-looking
statements.
    HEALTH FITNESS CORPORATION
    CONSOLIDATED STATEMENTS OF OPERATIONS (UNAUDITED)

                               Three Months Ended        Six Months Ended
                                    June 30,                  June 30,
                               2007         2006         2007         2006
    REVENUE                $16,979,167  $15,575,130  $33,569,200  $30,142,391
    COSTS OF REVENUE        12,223,734   11,415,116   24,003,873   22,377,897
    GROSS PROFIT             4,755,433    4,160,014    9,565,327    7,764,494
    OPERATING EXPENSES
      Salaries               2,645,073    2,146,470    5,043,875    4,142,369
      Other selling,
       general and
       administrative        1,691,109    1,219,161    3,173,634    2,338,337
      Amortization of
       acquired intangible
       assets                   42,770      107,610       85,540      216,072
        Total operating
         expenses            4,378,952    3,473,241    8,303,049    6,696,778

    OPERATING INCOME           376,481      686,773    1,262,278    1,067,716
    OTHER INCOME (EXPENSE)
      Interest expense          (4,591)      (2,470)      (6,690)      (4,150)
      Change in fair value
       of warrants                  --      406,694           --      841,215
      Other, net                 4,090       14,071        2,576       10,061

    EARNINGS BEFORE INCOME
     TAXES                     375,980
   1,105,068    1,258,164    1,914,842
    INCOME TAX EXPENSE         202,976      377,594      573,493      527,695
    NET EARNINGS               173,004      727,474      684,671    1,387,147
      Dividend to preferred
       shareholders                 --           --           --       96,410
    NET EARNINGS APPLICABLE
     TO COMMON SHAREHOLDERS   $173,004     $727,474     $684,671  $ 1,290,737
    NET EARNINGS PER SHARE:
      Basic                      $0.01        $0.04        $0.04        $0.08
      Diluted                     0.01         0.02         0.03         0.03
    WEIGHTED AVERAGE COMMON SHARES:
      Basic                 19,702,693   18,831,169   19,508,107   17,005,769
      Diluted               20,558,007   20,310,830   20,415,501   20,305,674



    HEALTH FITNESS CORPORATION
    CONSOLIDATED BALANCE SHEETS (UNAUDITED)
                                                   June 30,       December 31,
                                                     2007            2006
    ASSETS
    CURRENT ASSETS
      Cash                                        $ 131,753        $987,465
      Trade and other accounts receivable,
       less allowances of $210,499
       and $283,100                              12,427,703      12,404,856
      Inventories                                   809,400         326,065
      Prepaid expenses and other                    601,315         375,824
      Deferred tax assets                           217,476         217,476
        Total current assets                     14,187,647      14,311,686

    PROPERTY AND EQUIPMENT, net                   1,123,325         767,675
    OTHER ASSETS
      Goodwill                                   14,529,674      14,509,469
      Software technology, less accumulated
       amortization of $577,900 and $370,200      1,614,815       1,658,575
      Trademark, less accumulated amortization
       of $295,900 and $246,300                     197,185         246,809
      Other intangible assets, less accumulated
       amortization of $205,800 and $166,500        323,250         362,528
      Deferred tax assets                           437,010         437,010
      Other                                          17,927          24,597
                                                $32,430,833     $32,318,349

    LIABILITIES AND STOCKHOLDERS' EQUITY
    CURRENT LIABILITIES
      Trade accounts payable                     $1,229,617     $1,811,939
      Accrued salaries, wages, and payroll
       taxes                                      3,577,563      3,249,424
      Accrued acquisition earnout                        --      1,475,000
      Other accrued liabilities                     177,049        120,044
      Accrued self funded insurance                 196,956        201,053
      Line of credit                                274,491             --
      Deferred revenue                            1,210,020      1,663,121
        Total current liabilities                 6,665,696      8,520,581

    LONG-TERM OBLIGATIONS                                --             --

    COMMITMENTS AND CONTINGENCIES                        --             --

    STOCKHOLDERS' EQUITY
      Common stock, $0.01 par value;
       50,000,000 shares authorized;
       19,803,177 and 19,220,217 shares
       issued and outstanding                       197,823        192,202
      Additional paid-in capital                 27,282,030     25,989,447
      Accumulated comprehensive income              (50,692)       (35,186)
      Accumulated deficit                        (1,664,024)    (2,348,695)
                                                 25,765,137     23,797,768
                                                $32,430,833    $32,318,349


SOURCE Health Fitness Corporation




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    CONTACT:
    Wes Winnekins, CFO of Health Fitness
    Corporation, +1-952-897-5275; or John Mills of Integrated
    Corporate Relations, +1-310-954-1105, for Health Fitness
    Corporation