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Mattel Provides Instructions on How And Where to Return Toys Affected by Recall

          Mattel Issues Information to Correct Inaccurate Reports
        Mattel Advises Consumers to not Return Products to Retailers

    EL SEGUNDO, Calif., Aug. 17 /PRNewswire-FirstCall/ -- STEPS TO RETURN A
MATTEL TOY THAT IS AFFECTED BY THE AUGUST RECALLS, ANNOUNCED IN COOPERATION
WITH THE U.S. CONSUMER PRODUCT SAFETY COMMISSION:
    1.) The first step is for consumers to determine if they have a toy that
        has been affected by the recall.  To do so, they can visit
        http://www.service.mattel.com where they will find a complete list of
        each toy recalled, including color photos and toy model numbers.
        Consumers can locate toy model numbers on most recalled toys.

        For consumers without a computer, or for those preferring phone
        support, they may call the following hotlines dedicated to the
        different product recalls:

            -- "CARS" Sarge character diecast vehicle recall hotline:
                1-800-916-4997
            -- Fisher-Price toys lead paint recall hotline: 1-800-916-4498
            -- Magnet hazard recall hotline: 1-888-597-6597

    2.) Once consumers determine if they think they own a Mattel toy affected
        by the recall, they are prompted to fill out a form (online) or
        provide their postal address (via phone), and Mattel will send to
        consumers (via email or to a postal address) a color brochure with
        photos and toy numbers of every affected toy, as well as a pre-paid
        mailing label for return of the affected toys.

    3.) After receiving consumers' returned, affected toys, Mattel will send
        vouchers to consumers for the amount of the toy(s)' original value or
        a replacement part (if applicable).  Vouchers may be used at most
        national retailers and are good toward any Mattel or Fisher-Price
        manufactured product.
    Mattel recommends that consumers do not return products to retailers
for three reasons:
    1.) Mattel can help consumers determine if a toy has been affected by the
        recall (vs. returning an unaffected toy)
    2.) Mattel has a program in place to provide consumers with a voucher for
        toys affected by the recall
    3.) Mattel is establishing a program to handle toys returned under the
        recall in an environmentally appropriate way.
    Consumers do not need to have the toy's original packaging or a receipt
to return affected products to Mattel.


SOURCE Mattel, Inc.




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    CONTACT:
    Mattel Corporate Communications,
    +1-310-252-4705