NEW YORK, Aug. 20 /PRNewswire/ -- WorldNow announced today that
advertising sales veteran Adam Gordon has joined WorldNow's Local Media
Network as Chief Revenue Officer, National Ad Sales. In his new position,
Adam is responsible for overseeing all aspects of WorldNow's national and
regional sales efforts.
"As an interactive sales guru, Gordon possesses the leadership to
strengthen and expand our national presence with local media companies and
advertisers in this digital world," says Bob Mischel, COO/CFO, WorldNow.
"Adam's sharp intuition for ground-breaking initiatives in the interactive
sales space, has dubbed his well-suited nickname 'Flash.' His style and
execution will surely take us to a new level and we're thrilled to have his
energy leading our national and regional sales."
Most recently, he initiated and led the interactive sales division for
Thomson Corporation where he created their first ever cross vertical media
organization. Adam also built the national sales division for Internet
Broadcasting Systems introducing their brand to the national marketplace.
"My passion for providing clients with strategic solutions drives my
dedication to creating innovative interactive sponsorships," says Gordon.
"WorldNow's Local Media Network has such a unique, national online
advertising model and I'm so excited to take the reigns to build upon the
extraordinary business already in place. This is a rare opportunity to work
with some of the most dedicated, talented and innovative people I've ever
met and I look forward to our future together!"
As an early interactive visionary, Adam has also held positions at
About.com, Women.com and the TV Food Network. Catching the Internet bug in
1996 Adam wrote many of the first interactive campaigns for the TV Food
Network with clients such as Welch's and Hefty. His creative genius and
understanding of the space allowed him to create innovative cross media
programs for many blue chip advertisers such as P&G, Sara Lee, and
Kellogg's. Adam developed many of the largest strategic alliances for
Women.com and created a multitude of innovative sponsorship solutions for
About.com and Internet Broadcastings Systems.
Adam holds a bachelor's degree from University of Maryland and resides
in East Hills, NY, with his wife and three children. He will be based at
WorldNow's headquarters in Manhattan.
About WorldNow
WorldNow http://www.worldnow.com provides a comprehensive suite of
online products, consulting services and revenue programs that enable local
media companies to build new businesses on the Internet. Specifically, the
company provides five customizable business solutions to more than 300
local media sites, including proprietary broadband-video and Web site
publishing tools; a local ad sales consultancy service; an online auto
classified program; and Local Media Network (LMN)
http://www.localmedianetwork.com.
LMN, the largest online advertising network of local TV stations today,
offers advertisers the reach of multiple media properties with the
convenience of a single ad buy. WorldNow counts many leading media brands
among its customers, including ABC, Belo, Cox, Dispatch, Gray, Landmark,
Lin, Media General, News Press & Gazette, The New York Times, Raycom,
Scripps, Time Warner Cable, Tribune and Young.
SOURCE WorldNow
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Related links:
http://www.worldnow.com
http://www.localmedianetwork.com
CONTACT:
Amy Dowden, Director of Marketing of
WorldNow, +1-212-931-1221, adowden@worldnow.com
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