NEW YORK, Aug. 20 /PRNewswire/ -- ConsumerPowerline, Inc.
(http://www.consumerpowerline.com), a leading strategic energy asset management
firm, today announced an energy conservation program for Marcal
Manufacturing, LLC, a leader in recycling recovered paper for its popular
tissue products. Marcal will use ConsumerPowerline's energy management
"demand response" solution to reduce electric energy consumption at the
facility, supporting the company's history of sustainable manufacturing.
Under the terms of the agreement, Marcal will work with
ConsumerPowerline to reduce a total of 18 megawatts (MW) of electricity
when requested by PJM Interconnection, the regional transmission
organization responsible for calling demand response events when the grid
is under stress. ConsumerPowerline has worked with Marcal to design a
curtailment plan that will allow the company to decrease its electrical
usage across 15 buildings located in its New Jersey campus for a limited
number of hours per year.
Marcal will reduce its electricity consumption during critical times
when blackouts and brownouts are imminent, reducing stress on the
electrical grid and decreasing the need for electricity providers to
generate additional power to meet demand. Additionally, ConsumerPowerline
will work with Marcal to create new revenue streams, beyond the reductions
in energy bills and rebates realized through upgrades to the plant's
electrical infrastructure, including lighting, HVAC systems, motors and
other systems.
"We evaluated several companies, and ultimately chose ConsumerPowerline
because in addition to offering the most cost-effective and efficient
solutions for our needs, the company is also aligned with our greater
mission to tread more lightly on the world. We ultimately aim to raise
awareness of what we are doing at Marcal to lessen our environmental
impact, and partnering with ConsumerPowerline will help us achieve that
goal," said Tim Spring, Marcal's CEO. "We have been using only recycled
paper for more than 50 years. We are constantly looking for new ways to
build on that eco-friendly heritage."
Marcal has been committed to environmentally friendly initiatives. Each
year, the company collects more than 200,000 tons of paper and from that,
produces recycled products for the home and office. In an effort to further
advance its green efforts and become more energy efficient, Marcal has
incorporated ConsumerPowerline's demand response solution, reducing both
its energy consumption and associated costs.
"Marcal is already known for being a leader in environmentally friendly
solutions for the disposable world, and we applaud their commitment to
embrace energy efficiency," said Gary Fromer, CEO of ConsumerPowerline. "We
are excited to work with Marcal and deliver on the value of demand
response."
About Marcal Manufacturing
Marcal, founded in 1932, is a privately-held business. It employs over
900 people in its Elmwood Park, New Jersey and Chicago, Illinois
manufacturing operations. The company produces finished paper products,
including bath tissue, kitchen towels, napkins and facial tissue,
distributed to retail outlets for home consumption and to distributors for
away-from-home use in hotels, restaurants, hospitals, offices and
factories. For over fifty years, Marcal has been a leader in recycling
recovered paper as a source of high-grade cellulose fiber for manufacturing
tissue products. Marcal's slogan, "Paper from Paper, Not From Trees" (R)
symbolizes the commitment of the company to sustainable manufacturing.
About ConsumerPowerline
ConsumerPowerline (http://www.consumerpowerline.com) is a full-service
strategic energy asset management firm with a proven track record of
helping its clients, energy users, uncover hidden market revenues and cost
saving opportunities available with their facility assets.
ConsumerPowerline is one of the largest non-utility providers of demand
response solutions in North America.
PR Contact:
Maureen Shaw
Kwittken & Company
646.747.7155
mshaw@kwitco.com
Marcal Contact:
MJ Jolda
SVP, Marketing
Marcal Manufacturing, LLC
201-703-6419
mjjolda@marcalpaper.com
SOURCE ConsumerPowerline, Inc.
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Related links:
http://www.consumerpowerline.com
CONTACT:
Maureen Shaw, Kwittken & Company,
+1-646-747-7155, mshaw@kwitco.com; or MJ Jolda, SVP, Marketing,
Marcal Manufacturing, LLC, +1-201-703-6419,
mjjolda@marcalpaper.com
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