Telecom Expert Brian McConnell to Help
Businesses Understand Emerging Technologies
SAN JOSE, Calif., Aug. 21 /PRNewswire/ -- Hello Direct, Inc.
(Nasdaq: HELO), the leading developer and business-to-business direct marketer
of desktop telephony and equipment interface products, announced today it has
extended its leadership position by providing telecommunications advice,
information and product evaluations in a new online advice column, Ask Brian.
Hosted by telecommunications authority Brian McConnell, this exclusive
service is available to HelloDirect.com web site visitors and readers of Hello
Direct's twice monthly electronic newsletter, "Newswire". The Ask Brian
Service answers a host of customer-generated questions about telecom
technology and how to apply it to a growing business.
Customers with questions can link to the "Ask Brian" web page from the
Hello Direct home page ( http://www.hellodirect.com ) or by directly entering
the Ask Brian URL ( http://static.hellodirect.net/askbrian/ ) in their
browser. The Ask Brian page offers links to previously asked and answered
questions and a link to an E-mail form for new questions. Brian prioritizes
the questions and answers them as fully and promptly as possible by E-mail.
If an answer would be beneficial to a larger number of businesses -- or if the
question seems to be inadequately answered elsewhere -- both question and
answer are published in the Newswire Ask Brian column. The source of the
question is not identified by name or company.
The Ask Brian column will focus on new and emerging technologies.
Customers seeking information about or assistance with a specific product are
asked to contact Hello Direct customer service at xpressit@hellodirect.com or
by phone at 1-800-444-3556.
"In the entrepreneurial business environment we live in today,
telecommunications decisions are often the most confusing and difficult a
business owner has to make," said Michael Young, Vice President, CIO, and
Chief E-Business Officer of Hello Direct. "Ask Brian will ease some of that
confusion, making Hello Direct an ongoing interactive source for unbiased,
straight-forward information recommendations."
Ask Brian
Telecommunications is rapidly changing in the fast-paced global economy.
Ask Brian ( http://static.hellodirect.net/askbrian/ ) was established to help
business people better understand the latest in product technologies and
business applications. The service offers small business owners, SOHO
entrepreneurs, and other business professionals an expert to turn to in the
often-confusing, but critical, telecommunications decision-making environment.
Questions will cover a variety of topics such as:
-- Should a company be using Voice-over-IP technology?
-- Which type of Internet connection is best for videoconferencing?
-- How can a company determine how many DSL lines to purchase?
-- What kind of telephone system should be purchased for a new office?
About Brian McConnell
Brian McConnell is a widely recognized expert in the telecom industry. He
was the founder of PhoneZone.com, a highly-regarded source of information for
business telecom users, acquired by Hello Direct, Inc. in 1999. PhoneZone's
editorial expertise, cutting-edge technology and quality content has enabled
Hello Direct to expand its electronic presence and ensure the company's
position as the leading Internet resource for telecom information, products,
and services. Brian continues to be one of the industry's strongest voices
today, particularly in the area of emerging telecommunications technologies.
He teaches courses on next-generation telecom platforms at industry expos and
seminars across the country. Brian has also written extensively for industry
magazines such as Computer Telephony, Teleconnect and Dr. Dobbs Journal.
About Hello Direct
Hello Direct, Inc. (Nasdaq: HELO) is the leading developer and business-
to-business direct marketer of desktop telephony and equipment interface
solutions, including headsets, audio and video conferencing, wireless, and
related desktop products. Through a combination of distinctive catalogs,
outbound telemarketing, and Internet sales channels, the company offers a
broad selection of commercial grade solutions to its customers' evolving
communications needs. For more information on Hello Direct, Inc., please
visit http://www.hellodirect.com , the leading online source of telecommunications
information, products and services.
This release contains forward-looking statements. These forward-looking
statements involve risks and uncertainties that could cause actual results to
differ, and such differences could be material. A description of the risks
that could cause results to vary are contained under the caption Management
Discussion and Analysis of Financial Condition and Results of Operations in
the Company's reports on Form 10-K and Form 10-Q on file with the SEC. Hello
Direct assumes no obligation to update these forward-looking statements for
subsequent events.
SOURCE Hello Direct, Inc.
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Related links:
http://www.hellodirect.com
CONTACT:
Brian McConnell of Hello Direct, 415-647-9911
ext. 201, email, Brian.McConnell@hellodirect.com; or Michelle
Hoeft of Presence Communications, 505-466-1418, email,
presence@USWest.net
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