Companies Will Share New Headsets.com Web Site
SAN JOSE, Calif., Aug. 24 /PRNewswire/ -- Hello Direct, Inc.
(Nasdaq: HELO), the leading developer and business-to-business direct marketer
of desktop telephony and equipment interface products, announced today it has
signed an exclusive marketing agreement with Headsets.com, Inc., the leading
headset discounter in America. The alliance provides each partner with an
expanded online presence in a new, shared Web site dedicated to headsets
(an interim version of the site can be found at http://www.headsets.com ).
On the new Web site, customers will be able to purchase the entire
Headsets.com product line, including Hello Direct's fully factory
reconditioned proprietary products for which, under terms of the agreement,
Headsets.com becomes the exclusive online marketer. Approximately half of the
new Headsets.com home page will be dedicated to other Hello Direct products
and services. Customers who click on items in the Hello Direct area will be
linked to the appropriate pages on the Hello Direct Web site where they may
purchase the products. Headsets.com will earn a commission on all such
referred purchases. Initially, several Hello Direct signature products will
be offered on the Headsets.com site including the Cordless(TM) XLT headset,
Ultralight(R) EX headset with SuperPro(TM) amplifier, and LineStein(R) analog-
to-digital equipment adapter.
"We've long viewed Headsets.com as a complementary company to our own
strategy and we are pleased to identify this opportunity that significantly
benefits each company," said Michael Young, vice president and chief
e-business officer of Hello Direct. "This alliance allows us the opportunity
to improve our online presence and establish greater brand awareness for many
of our products among a new group of customers, furthering our reach into the
critical B2B marketplace."
"Hello Direct has carved out a strong position marketing telephony
products to small businesses that need information, advice, and high quality
products and support," said Alec Glover, president of Hello Direct. "Our
agreement with Headsets.com allows us to reach new customers who are focused
on price and will find our reconditioned products very appealing. At the same
time, some of these new customers will be attracted to the new, regularly
priced Hello Direct products featured."
Headsets.com president Mike Faith commented, "Customers come first. Our
customers know they can count on excellent prices and value when they do
business with us. Adding carefully selected products from a well-respected
brand like Hello Direct can only enhance our position among highly price-
sensitive and value-conscious buyers."
About Hello Direct
Hello Direct, Inc. (Nasdaq: HELO) is the leading developer and business-
to-business direct marketer of desktop telephony and equipment interface
solutions, including headsets, audio and video conferencing, wireless, and
related desktop products. Through a combination of distinctive catalogs,
outbound telemarketing, and Internet sales channels, the company offers a
broad selection of commercial grade solutions to its customers' evolving
communications needs. For more information on Hello Direct, Inc., please
visit http://www.hellodirect.com, the leading online source of telecommunications
information, products and services.
About Headsets.com, Inc.
Headsets.com, Inc. is a San Francisco based B2B company specializing in
headset marketing. The Company's "Offline-to-Online" marketing model,
designed and developed by Company president Mike Faith, allows it to maximize
per-visit customer conversion rate and revenue. Headsets.com has profitably
ridden the curve of Internet expansion in a controlled and sustainable manner
by providing high-quality, low prices, unlimited product support and an
unconditional money-back guarantee.
This release contains forward-looking statements. These forward-looking
statements involve risks and uncertainties that could cause actual results to
differ, and such differences could be material. A description of the risks
that could cause results to vary are contained under the caption "Management's
Discussion And Analysis Of Financial Condition And Results Of Operations" in
the Company's reports on Form 10-K and Form 10-Q on file with the SEC. Hello
Direct assumes no obligation to update these forward-looking statements for
subsequent events.
SOURCE Hello Direct, Inc.
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Related links:
http://www.hellodirect.com
CONTACT:
Press Michael Young of Hello Direct, Inc,
(408) 363-6185, or e-mail, Michael.young@hellodirect.com; or
Michelle Hoeft of Presence Communications, 505-466-1418, or
e-mail, presence@USWest.net; or Mike Faith of Headsets.com, Inc.,
415-928-1950, or e-mail, mikefaith@headsets.com
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