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BioSpace Unveils 20th Anniversary Edition of Biotech Bay(TM) Hotbed Campaign

   2005 Biotech Bay Hotbed Map. (PRNewsFoto)

NAPLES, FL USA
   BioSpace logo. (PRNewsFoto)

NAPLES, FL USA
    NAPLES, Fla., Aug. 25 /PRNewswire/ -- BioSpace, the leading online
information source for the biotechnology and pharmaceutical industries,
unveiled this morning the 20th Anniversary Edition of the Biotech Bay(TM)
Hotbed Campaign promoting the life science community for the San Francisco Bay
Area.
    (Photo:  http://www.newscom.com/cgi-bin/prnh/20050825/FLTH003
             http://www.newscom.com/cgi-bin/prnh/20040907/CLTU006LOGO )
    Sponsored by Chiron Corporation and BayBio, Biotech Bay is a unique
branding and awareness campaign that highlights the organizations constituting
the dynamic bio-pharmaceutical industry of the Bay Area. Bioscience companies
Nektar Therapeutics and Genencor International, service providers ProTrials
Research and Quest Pharmaceutical Services, and law firm Finnegan, Henderson,
Farabow, Garrett & Dunner, LLP are among the 40 life science-related
organizations featured in the campaign. The effort also features research
institutes, non-profit organizations and universities within the Bay Area.
    "The BioSpace Map of the Bay Area is an excellent resource to the
community as well as a great resource to help build a company's brand
awareness in the community," said Mary Napier, Managing Director of BayBio.
    The campaign features the iconic Biotech Bay Map, created by BioSpace's
professional artist, which displays the corporate logos and facilities of
participating organizations. The map is further enhanced through the
integration of many functional components, including a Biotech Bay Hotbed
Homepage, on BioSpace's industry leading Website, BioSpace.com. Copies of the
Biotech Bay Map are available through BioSpace.
    "It is really quite amazing to look back on 20 years of biotechnology
history in the Bay Area and consider the incredible growth and evolution of
the industry," said Brian Vacanti, Division Manager of BioSpace. "As a
company, we are happy to have been so involved in marketing and promoting the
area and its key players since the industry's birth in the early 1980s."

    About BioSpace
    BioSpace is globally recognized as the leading provider of web-based
resources and information to the life science industry. For over 20 years
BioSpace has helped to accelerate communication and discovery among business
and scientific leaders in the biopharmaceutical market. With a well-
established site infrastructure and loyal online audience of over 1.5 million
unique monthly visitors, BioSpace.com offers an unparalleled distribution
channel for recruitment, investment, product, event and other life science
industry messages.
    BioSpace, a Career Innovations company, is headquartered in Naples, FL.


SOURCE BioSpace




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Related links:
  • http://www.biospace.com
    Photo Notes:
    NewsCom: 
    http://www.newscom.com/cgi-bin/prnh/20050825/FLTH003
    http://www.newscom.com/cgi-bin/prnh/20040907/CLTU006LOGO
    AP Archive: http://photoarchive.ap.org
    PRN Photo Desk, photodesk@prnewswire.com
    CONTACT:
    Melissa Fodor, Marketing Manager, BioSpace,
    +1-239-659-0100, or melissa@biospace.com