-Ryder to Provide Reliable Replacement Trucks During the Customization
Period-
MIAMI, Aug. 31 /PRNewswire-FirstCall/ -- Ryder System, Inc. (NYSE: R),
a global leader in transportation and supply chain management solutions,
today announced it has partnered with CMT, America's No. 1 country music
network, as the preferred alternative truck solution for the entire
24-episode season of the hit truck makeover series, Trick My Truck. Ryder
will provide reliable replacement trucks to minimize downtime for the
selected drivers while the "Chrome Shop Mafia," the show's team of
mechanics, customizes their ailing trucks.
"The reliability and availability of Ryder's extensive truck fleet made
them an ideal fit for this show," said Melanie Moreau, Executive Producer
for CMT. "These truck makeovers can take anywhere from three to six weeks
to complete. Thanks to Ryder, these owner/operators will have a dependable
truck that will keep them on the road, taking care of business."
Following a successful first season, Trick My Truck will begin its
extended, 24-episode second season on September 1, 2006 on CMT. During the
show, the Chrome Shop Mafia takes the rigs of 24 chosen truck drivers and
customizes them, turning the drivers' dreams into reality. Ryder will
provide each driver with a replacement truck until the makeover is
complete. The replacement trucks give these drivers an opportunity to keep
their businesses afloat, earn a living and support their families.
"Trick My Truck is helping deserving truck drivers and giving the
trucking industry a positive image," said Todd Renehan, EVP of Sales and
Marketing of Fleet Management Solutions for Ryder. "Ryder is proud to
partner with CMT in making a difference in the lives of professional truck
drivers, whose success depends on reliable vehicles to keep their
businesses running."
About CMT
CMT, America's No. 1 country music network, carries original
programming, specials, and live concerts and events, as well as a mix of
videos by established country music artists and new cutting-edge acts,
including world premiere exclusive videos. Founded March 6, 1983, CMT,
owned and operated by MTV Networks, reaches more than 83 million households
in the United States. Go to country music's biggest web site at
http://www.cmt.com .
About Ryder
Ryder is a Fortune 500 company providing leading-edge transportation,
logistics and supply chain management solutions worldwide. Ryder's stock
(NYSE: R) is a component of the Dow Jones Transportation Average and the
Standard & Poor's 500 Index. For more information about Ryder System, Inc.,
visit http://www.ryder.com .
Note Regarding Forward-Looking Statements: Certain statements and
information included in this press release are "forward-looking statements"
under the Federal Private Securities Litigation Reform Act of 1995.
Accordingly, these forward-looking statements should be evaluated with
consideration given to the many risks and uncertainties inherent in our
business that could cause actual results and events to differ materially
from those in the forward-looking statements. Important factors that could
cause such differences include, among others, our ability to obtain
adequate profit margins for our services, our inability to maintain current
pricing levels due to customer acceptance or competition, customer
retention levels, unexpected volume declines, loss of key customers in the
Supply Chain Solutions (SCS) business segment, our failure to successfully
implement new sales growth initiatives in our FMS business segment,
unexpected reserves or write-offs due to the deterioration of the credit
worthiness or bankruptcy of certain customers in our SCS business segment,
changes in financial, tax or regulatory requirements or changes in
customers' business environments that will limit their ability to commit to
long-term vehicle leases, changes in market conditions affecting the
commercial rental market or the sale of used vehicles, the effect of severe
weather events, labor strikes or work stoppages affecting our or our
customers' business operations, adequacy of accounting estimates and
accruals particularly with respect to pension, taxes and revenue, changes
in general economic conditions, sudden changes in fuel prices, availability
of qualified drivers, our ability to manage our cost structure, changes in
government regulations including regulations regarding vehicle emissions
and the risks described in our filings with the Securities and Exchange
Commission. The risks included here are not exhaustive. New risks emerge
from time to time and it is not possible for management to predict all such
risk factors or to assess the impact of such risks on our business.
Accordingly, we undertake no obligation to publicly update or revise any
forward-looking statements, whether as a result of new information, future
events, or otherwise.
SOURCE Ryder System, Inc.
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Related links:
http://www.ryder.com
http://www.cmt.com
CONTACT:
Edward Rifenburg, +1-305-500-4161, or
Edward_Rifenburg@Ryder.com, or Lisa Brumfield, +1-305-500-3668,
or Lisa_Brumfield@Ryder.com, both of Ryder System, Inc.
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