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CIGNA Group Insurance Shows Consumers 'There's More to Life' Through a New Consumer Education Toolkit

    Online life insurance calculator available in conjunction with Life
                         Insurance Awareness Month

    PHILADELPHIA, Sept. 4, 2007 /PRNewswire-FirstCall/ -- According to
LIMRA International, parents in the United States find buying life
insurance complex and confusing -- half don't know how much to buy and 39
percent worry about making the wrong decision (1). To help consumers learn
more about life insurance, CIGNA Group Insurance has created a new online
consumer education toolkit, available at http://www.cigna.com/liam.
    The toolkit, launched at the start of Life Insurance Awareness Month,
provides consumers with information and resources, including a life
insurance calculator that helps answer a common consumer question -- "how
much life insurance do I need?"
    "Life insurance undoubtedly provides financial security for loved ones
after a person dies. It is an essential part of an individual's financial
plan and is often available at an affordable cost as part of his or her
employee benefits package," said Jim Jacobsen, vice president of product
for CIGNA Group Insurance. "Beyond these important aspects, CIGNA
recognizes there is more to life. CIGNA offers many value-added benefits
along with our life insurance policies to help people maintain their
health, well-being and security throughout their lifetimes."
    Within the new online consumer education toolkit, individuals can learn
more about several added benefits available to them as life insurance
policyholders, including:
    -- CIGNA Life Assistance(SM) offers support, counseling and resources to
       help individuals cope with a wide range of issues, from parenting
       challenges to financial or legal matters. All services are confidential
       and can be accessed 24 hours a day, 365 days a year.

    -- CIGNA's Healthy Rewards(R) discount program, offered in conjunction
       with CIGNA Life Assistance(SM), promotes healthy lifestyles through
       discounts of up to 60 percent on a variety of health and wellness
       products and services ranging from discounts on fitness club
       memberships, to tobacco cessation and weight management programs.

    -- CIGNAssurance(R) provides comprehensive services and support to
       beneficiaries of life or accident policyholders including legal,
       financial and bereavement counseling.

    -- Disability Solutions for Chronic Conditions, offered in conjunction
       with CIGNA's disability and life products, can assist individuals in
       managing chronic conditions such as diabetes, cardiac disease or
       asthma. This program can help lower overall health care costs while at
       the same time help individuals maintain a healthy lifestyle and reduce
       absences from work.

    -- Accelerated benefits, such as Terminal Illness or Specified Disease,
       added to a life policy offer early payout options of life insurance
       proceeds should an individual become terminally ill or be diagnosed
       with a critical illness such as cancer or heart attack. These benefits
       can help pay for alternative healthcare, or help individuals and their
       families face the financial challenges that a disease diagnosis can
       bring on.
    According to LIMRA International, 22 percent of families with dependent
children admit they will have immediate trouble meeting everyday living
expenses, and another 26 percent can cover expenses for only a few months
if a primary wage earner dies (2). Life Insurance Awareness Month, being
observed throughout the month of September, is an industry-wide campaign
designed to build awareness and educate consumers on the financial
challenges their loved ones could endure as a result of not having enough
life insurance. The campaign is being coordinated by the nonprofit Life and
Health Insurance Foundation for Education (LIFE).
    In addition to its new online consumer education toolkit, CIGNA is
encouraging consumers to learn more about their life insurance plan and to
ensure their beneficiary designations are up to date.
    "Life insurance policyholders have a very important job, which is to
ensure that their loved ones will have easy access to the benefits they
have purchased," Jacobsen said. "Ensuring that beneficiary designations are
up to date and accurate is crucial."
    Jacobsen suggested that policyholders might consider updating
beneficiary information at the same time as another annual task, such as
when they're scheduling an annual doctor's visit. "That way, it will become
a routine step that assures their loved ones will have access to the
benefits they are entitled to receive."
    About CIGNA Group Insurance
    CIGNA Group Insurance products and services are provided by Life
Insurance Company of North America and other CIGNA companies. These
companies provide group, disability, life and accident coverage in the
United States, and are one of the top five providers in disability
management and insurance with solutions that focus on helping employees
return to a productive work life as quickly and safely as possible. These
companies are also one of the top five providers of group term life and
group universal life, and the second leading provider of group accident
insurance, including voluntary accident and business travel accident
insurance. "CIGNA" and "CIGNA Group Insurance" are registered service marks
of CIGNA Intellectual Property, Inc. licensed for use by these companies.
    (1) LIMRA International, ''Facts About Life 2007''
    (2) LIMRA International, ''Facts About Life 2007''


SOURCE CIGNA Group Insurance




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Related links:
  • http://www.cigna.com
  • http://www.cigna.com/liam
    CONTACT:
    Jill Roman of CIGNA Group Insurance
    215-761-1489, jill.roman@cigna.com