Fall's Largest Embedded Gathering for Electronic Engineers Offers Real Time
... Networking ... Innovations ... Training ... and Racing
Registration Tracks 100 Percent Ahead of Last Year and Technology Leaders
Intel, Microsoft, Sun Microsystems, Texas Instruments, and AMD sign on to
exhibit
BOSTON, July 20 /PRNewswire/ -- CMP Technology today announced the
program for its 15th annual Embedded Systems Conference Boston (
http://www.esconline.com/boston ), running September 25-28 at the Hynes Convention
Center. The event is the fall's must-attend forum for electronics
engineers, and offers "Knowledge in Real Time" -- networking, innovations,
training, and racing ... all in real time.
ESC Boston is gaining momentum as the popularity of its top level
exhibitors, training program, keynote presentations, and special events are
contributing to a significant increase in early registration -- currently
tracking 100 percent ahead year over year, and projected to contribute to a
30 percent increase in attendance at this year's event. Attendees will meet
product experts from the industry's leading companies, network with peers,
get up-to-the-minute technical training, participate in Sun Java Real
Time-enabled slot car racing, and the first 2000 attendees will receive a
FREE USB-based eZ430 MSP430 MCU Development Kit from Texas Instruments.
"Participating in ESC Boston means showcasing all of our latest digital
and analog technology to the world's most inventive engineering minds,"
said Cornelia Huellstrunk, Advanced Embedded Control Developer Marketing,
Texas Instruments. "In the fall timeframe, you can't get a bigger gathering
of electronics and embedded systems engineers, so this is the place where
we debut and display our newest innovations."
"We have made significant investments in the event and it is clear that
Embedded Systems Conference is respected by visitors and exhibitors alike,"
said Paul Miller, senior vice president and group publisher of CMP
Technology's Electronics and Software Development Groups. "The CMP
Technology Electronics Group will be showcasing a number of our products on
the show floor from EE Times to Virtual Labs. We're looking forward to a
record breaking event that is already benefiting from a positive 'buzz' in
the industry."
Real Time ... Networking
ESC Boston Exhibit Floor Welcomes Industry's Top Players
More than 160 leading companies will showcase their latest advances in
hardware, software and development tools on the exhibit floor. Attendees
will get information from product experts at companies like AMD, Intel,
NEC, Texas Instruments, Green Hills, Mentor Graphics and Sun Microsystems,
compare products side-by-side, and share experiences with peers. The
exhibit floor will be open Tuesday, September 26 (12:00pm - 8:00pm) and
Wednesday, September 27 (10:00am - 4:00pm). For a complete list of ESC
Boston exhibitors, visit: http://www.embedded.com/esc/boston/exhibitflr/.
"Electronics engineers are among the most innovative minds in
technology," said Colin Miller, Group Manager of the .NET Micro Framework
initiative at Microsoft. "We look forward to ESC Boston as it provides us
with a focused opportunity to engage with these pioneers, get product
feedback and discuss the future of embedded systems."
Real Time ... Innovation
Disruption Zone Showcases Groundbreaking Innovation from Leading Start-
Ups
Debuting at ESC Boston, the Disruption Zone offers emerging companies
access to influential electronics professionals through CMP Technology's
comprehensive electronics group portfolio. The Disruption Zone will feature
companies like Quantum Leaps, CorEdge, Quickfilter, Virtutech, Ultracell
and others. Companies in the Disruption Zone will receive turnkey exhibit
space at ESC Boston, print and online advertising, and a slot at a special
invitation- only luncheon, where each of the participants will have five
minutes to present their companies to an influential audience of venture
capitalists, analysts and media.
Real Time ... Training
Featured Classes
ESC Boston's comprehensive technical program meets the ever-changing
training needs of embedded systems engineers and features 82 classes on
eight tracks, ranging in topics across the technology map, including Linux
& Open Source, Safety & Security, Eclipse, DSP, Hardware, UML/SysML, and
Java. Attendees can also attend sponsored sessions to learn about specific
solutions to unique design challenges, presented by AMD, Safenet, and FTDI
Chip. For more information about ESC Boston's technical program and
featured classes, visit: http://www.embedded.com/esc/boston/techprg.
Keynote Presentation and Industry Address, Tuesday, September 26
Marc Abrahams, editor and co-founder of the science humor magazine
Annals of Improbable Research (AIR) will deliver the keynote presentation:
"Improbable Research and the Ig Nobel Prizes" at 11:00am. He will describe
improbable research that first makes people laugh, and then makes them
think. Joe Jensen, general manager of marketing and platform programs for
Intel's Communication and Infrastructure Group will deliver the Industry
Address at 1:00pm, taking the audience on an exploration of tomorrow's
embedded landscape, describing the revolution in digital technology trends.
Real Time ... Racing
Sun Microsystems Presents the Slot Car Competition, Featuring Sun Java
Real-Time System
Takes conference attendees on a test run in the slot car competition to
see how the Sun Java Real-Time System (Java RTS) can help predictably
interact with the physical world.
To register for ESC Boston, visit
http://www.embedded.com/esc/boston/registration/.
About the CMP Technology Electronics Group
The CMP Technology Electronics Group is the premier technology and
business media brand serving the information needs of the creators of
technology worldwide. Offering a full suite of products and services to
reach electronics technology professionals throughout the world, the CMP
Technology Electronics Group delivers the most targeted audience and
actionable information to marketers in the electronics technology
community. Each month, the CMP Technology Electronics Group delivers more
than 1 million copies of its print publications, including EE Times, to
subscribers in more than 23 countries and online visitors from 100
countries view more than 8 million pages on its Web sites in seven
languages including EE Times Online and TechOnLine. More than 40,000
decision makers attend its Embedded Systems Conferences each year in
Boston, Silicon Valley, China and Taiwan.
About CMP Technology (http://www.cmp.com)
CMP Technology is a marketing solutions company serving the technology
industry. Through its market-leading portfolio of trusted information
brands, CMP has earned the confidence of more technology professionals than
any other media company. As a result, CMP is the premier provider of
access, insight and actionable programs designed to connect sellers and
buyers in ways that yield superior return on investment. CMP Technology is
a subsidiary of United Business Media (http://www.unitedbusinessmedia.com),
a global provider of news distribution and specialist information services
with a market capitalization of more than $3 billion.
Contact: Julia Konstantinovsky
Atomic Public Relations for CMP Media
julia@atomicpr.com
(415) 402-0230
SOURCE CMP Technology
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Related links:
http://www.cmp.com
CONTACT:
Julia Konstantinovsky of Atomic Public
Relations, +1-415-402-0230 or julia@atomicpr.com, for CMP Media
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