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ORA Establishes Detroit Office to Serve Automotive Industry

    PASADENA, Calif., Sept. 11 /PRNewswire/ -- Optical Research Associates
(ORA(R)), the industry's leading supplier of illumination design software and
engineering services, has established an office in the Detroit area to support
the region's automotive lighting industry. This new office will provide
leading-edge lighting design and engineering services, and will support users
of LightTools(R), ORA's robust illumination design software. Some of the
world's leading interior and exterior lighting companies, as well as
automotive OEMs, use ORA's software technology or engineering expertise for
illumination design from advanced conceptual designs to production designs.
    ORA's world-class team of automotive lighting engineering resources is
headed by Dr. John Li, Director of Automotive Lighting, who has had extensive
automotive lighting experience at General Motors Corporation, Delphi
Automotive Systems and Ford Motor Company.  Senior members of the team include
Dr. William Cassarly, formerly of GE Lighting, and Dr. Tom Hough, Director of
Illumination Engineering Services, who has special expertise in automotive
lightpipe design.
    "Our new Detroit area office furthers ORA's commitment to providing
technologies that optimize the performance of automotive lighting systems, a
key value-add in today's market," said Dr. Kevin Thompson, ORA's Vice
President of Optical Engineering Services. "We see this as a tremendous
opportunity to deliver illumination design innovation to our customers in the
automotive market."
    ORA's Detroit-area office can be contacted directly at: 39555 Orchard Hill
Place, Suite 600, Novi, Michigan 48375, (248) 348-5793, or by email  at
info@opticalres.com.
    Now in its 40th year as an industry leader, ORA is committed to delivering
innovative optical solutions to industry. With its CODE V(R) and LightTools
software products, ORA is the world's leading developer of optical software.
ORA is also the largest independent supplier of optical design and engineering
services, with more than 4,000 completed projects since the Company was
founded in 1963. ORA is headquartered in Pasadena, California.
    For more information, contact Kevin Thompson, Vice President of Optical
Engineering Services, or David Brown, Vice President of Software Sales and
Marketing, Optical Research Associates, 3280 E. Foothill Blvd., Suite 300,
Pasadena, CA, 91107, telephone 626-795-9101, FAX 626-795-0184. Email:
info@opticalres.com, Web: http://www.opticalres.com or http://www.oraengineering.com

    Company Contact:  David Brown
                      626-795-9101
                      FAX 626-795-0184
                      Email: info@opticalres.com
                             http://www.opticalres.com


SOURCE Optical Research Associates




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  • http://www.opticalres.com
    CONTACT:
    David Brown of Optical Research Associates,
    +1-626-795-9101, fax, +1-626-795-0184, info@opticalres