Industry Visionaries Give Practical Advice on the Keys to Software
Development Success
SAN FRANCISCO, Sept. 11 /PRNewswire/ -- Think Services today announced
that two distinguished speakers have been chosen to keynote at Software
Development Best Practices 2008 Conference & Expo. The event, presented by
Dr. Dobb's Events, will take place October 27-30 at Boston's Hynes
Convention Center in conjunction with the Embedded Systems Conference. Now
in its sixth year, the brightest minds in the industry continue to gather
at Software Development Best Practices 2008 to learn about the latest
business-critical technologies, network with peers, engage with leading
vendors and get inspiration from software visionaries.
Joel Spolsky, author of the widely-read "Joel on Software" blog and
founder of Fog Creek Software, will present a keynote address on Monday,
October 27 entitled "Making Great Software." Spolsky will examine why in
many product categories, from software to consumer electronics, the product
with the most market share is often more expensive and less functional than
the number two product. He'll explore what causes this to happen and
suggest some ways to design a blue chip product that people love.
James McLurkin, world-renowned designer of robot swarms, will deliver
an interactive keynote on Thursday, October 30 entitled "Dances with
Robots: The Story of One Engineer, 112 Little Robots and the Toys, Insects
and Star Wars Movies that Made It All Possible." Society's views on robots,
Hollywood's portrayal of them, the current state of the art and the future
of the technology will be discussed, along with philosophical questions
about the nature of intelligence. McLurkin will give a live demonstration
of his robots swarms in action and will explain the technology required to
produce group behaviors on one hundred robots.
These two keynotes add to a lineup of 90+ speakers including:
-- Scott Ambler, the founder of the Agile Modeling, Agile Data, Agile
Unified Process and Enterprise Unified Process methodologies
-- David Chappell, vice president & chief technologist for
Service-Oriented Architecture at Oracle and co-author of many advanced Web
services standards
-- Ellen Gottesdiener, principal consultant at EBG Consulting and
author of "The Software Requirements Memory Jogger" -- the go-to industry
guide for requirements best practices
-- James Hobart, internationally recognized user interface design
consultant specializing in enterprise and Web-based applications
-- Terry Quatrani, Unified Modeling Language (UML) evangelist at IBM
and best-selling author of a number of books on visual modeling
-- Johanna Rothman, president of Rothman Consulting Group and the
industry's leading expert in the areas of project management, people
management, risk management and problem-solving
-- Bjarne Stroustrup, the designer and original implementer of the C++
programming language
-- Herb Sutter, a well-known authority on software development and the
lead architect of C++/CLI
-- Rebecca Wirfs-Brock, innovator in practical object analysis and
design techniques and president of Wirfs-Brock Associates
Detailed event information including exhibit and sponsorship
opportunities can be found at http://www.SDBestPractices.com. Early
registration discounts are available until Friday, September 19.
Registration is free for members of the press.
About Dr. Dobb's
Dr. Dobb's is recognized worldwide as the leading resource for the
professional software development community. With an award-winning monthly
publication (Dr. Dobb's Journal), worldwide technical events and
conferences (Dr. Dobb's Events) and one of the web's most comprehensive
sites (Dr. Dobb's Portal), Dr. Dobb's attracts the industry's most
authoritative audience of professional developers, architects and managers
and provides marketing partners highly actionable integrated marketing
solutions to reach the software development buying team.
About Think Services
Think Services connects specialized communities worldwide using
innovative media, educational events, consulting, training and
certification. Providing comprehensive opportunities for people to learn
from, network with, and inspire each other, Think Services builds strong
brands and works within communities to foster a unique affinity with its
products and services. The division's flagship products include the Game
Developers Conference, the Webby Award-winning Gamasutra.com, Game
Developer magazine, the International Customer Management Institute, HDI,
and Dr. Dobb's Journal.
About United Business Media Limited
(http://www.unitedbusinessmedia.com)
United Business Media Limited is a leading global business media
company. We inform markets and bring the world's buyers and sellers
together at events, online, in print, and with the information they need to
do business successfully. We focus on serving professional commercial
communities, from doctors to game developers, from journalists to jewelry
traders, from farmers to pharmacists around the world. Our 6,500 staff in
more than 30 countries are organized into specialist teams that serve these
communities, helping them to do business and their markets to work
effectively and efficiently.
Contact:
Jenny Searles
Dr. Dobb's Events
415.947.6162
jsearles@think-services.com
SOURCE Think Services
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Related links:
http://www.SDBestPractices.com
http://www.unitedbusinessmedia.com
CONTACT:
Jenny Searles of Dr. Dobb's Events,
+1-415-947-6162, jsearles@think-services.com
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