NAPERVILLE, Ill., and BOSTON, Sept. 12 /PRNewswire/ -- (VON Booth
#1061) -- Personeta, the leading provider of Service Delivery Platforms
(SDP) and IMS-ready applications, announced today the availability of its
next generation Least Cost Routing (LCR) application. This application
offers a significant improvement over traditional LCR solutions because it
works with both SS7 and SIP-based signaling and supports real-time updates
for routing rules.
The Personeta LCR application allows wholesale and retail service
providers to build flexible routing rules for their switching
infrastructures, whether legacy or Next Generation Networks (NGN). The new
application can implement updates in real time from a single point based on
dynamic inputs from various external systems. It then delivers consistent
routing instructions to any call control element using the appropriate
signaling protocol.
"To remain competitive, service providers are constantly improving the
efficiency of their infrastructures. With the Personeta next generation LCR
application, service providers can optimize routing to lower their service
fulfillment costs and deliver higher service level agreements," said Mark
McIlvane, Personeta's CEO.
The Personeta LCR application can be used in several operating
contexts. For example:
-- Inter-exchange carriers terminating calls through other carriers
-- Service providers offering traditional local and long distance voice
solutions using multiple inter-exchange carriers for call termination
-- Service providers operating hybrid circuit-switched and NGN
environments
The Personeta LCR application is one of many applications that uses
TappS(TM) NSC, Personeta's carrier-grade SDP and programmability
environment engineered to rapidly deliver multiple service applications
through a Java- based Service Creation Environment.
About Personeta
Personeta, is a leading provider of Service Delivery Platforms (SDP)
and IMS-ready applications that enable carriers to improve profitability
with value-added voice, data and video services. Personeta solutions help
service providers maximize their existing capital investments in
Intelligent Network equipment and services, while facilitating a smooth
migration to IP-based networks. Personeta's TappS NSC speeds carriers'
time-to-market and introduction of new service offerings. It also delivers
the same services over any combination of network technologies -- fixed,
mobile, VoIP and broadband. Personeta's corporate offices are located in
North America and its technology center is based in Israel. For more
information, visit http://www.personeta.com .
Fall 2006 VON Conference
September 11-14 2006
Boston Convention & Exhibition Center
Booth #1061
SOURCE Personeta
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Related links: http://www.personeta.com
CONTACT: Catherine Hosinski, Edelman for Personeta, +1-312-233-1242, or catherine.hosinski@edelman.com
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