Use of E.piphany(R) CRM Software Solutions Builds Closer Customer
Relationships and Helps to Drive Increased Revenue Growth in Call Center
SAN MATEO, Calif., Sept. 16 /PRNewswire-FirstCall/ -- E.piphany, Inc.
(Nasdaq: EPNY), a full-suite provider of customer relationship management
(CRM) solutions, today announced that GSI Commerce (Nasdaq: GSIC) was awarded
the Gartner CRM Excellence Award in the Small to Mid-Size Enterprise category
for their E.piphany CRM software implementations. GSI Commerce was chosen as
the winner by a review team of Gartner analysts and an audience of CRM
professionals at the Gartner CRM Fall Summit in Los Angeles last week.
(Logo: http://www.newscom.com/cgi-bin/prnh/20020724/EPNYLOGO )
"Epiphany's focus has always been on enabling our customers to provide
superior service to their customers, and there is no greater validation than
seeing them honored for that success," said Karen Richardson, CEO of
E.piphany. "We applaud GSI Commerce for the tremendous results they have
achieved with their CRM strategy. This award demonstrates the success of our
relationship with our customers, which they measure by increasing customer
acquisition, retention and growth while showing a fast return on their
investments."
"We are very honored to receive this award from Gartner," said Mark Reese,
executive vice president and chief operating officer of GSI. "CRM at GSI
Commerce is not simply a technology. It is a strategy built around processes,
systems and multiple channels to provide the best customer experience
possible. This award is a tribute to the efforts of numerous individuals as
well as our relationship with E.piphany."
GSI operates e-commerce call center operations for major retailers,
consumer brands and media companies. CRM is an integral part of GSI's strategy
to provide quality customer interaction for its clients. Using the
E.piphany(R) E.6(TM) suite of software products, GSI is positioned to deliver
stronger 1:1 interaction at customer touch points including its online
web-stores, customer call center and email communications. Use of the
E.piphany CRM solution has helped in reducing overall call time and increasing
first call resolution. Furthermore, GSI has the ability to deliver targeted
and segmented email communications based on likelihood to buy as well as
customer preferences on behalf of its partner-base with complete open rate,
click through rate and conversion tracking capabilities.
GSI Commerce joins Grupo Financiero Bital, one of Mexico's leading retail
financial institutions, and Boise Office Solutions, a premier multinational
distributor of office supplies, as E.piphany customers that have been named
past Gartner CRM Excellence Award winners. Customers that have been named
Gartner CRM Excellence Award finalists in previous years for their use of
E.piphany CRM software solutions include Hard Rock Cafe and Bank One, and this
year, a leading retailer of consumer financial services was named a finalist
in the Large Enterprise category.
Gartner awarded the outstanding achievement to GSI Commerce from a group
of three finalists in the Small to Mid-Size Enterprises category, which
included companies with annual revenue of up to US $500 million and up to
1,000 employees. A review team of Gartner analysts evaluated and rated each of
the 230 initial entries based on how the participants demonstrate excellence
in their CRM initiatives. The entrants were evaluated on Gartner's Eight
Building Blocks of CRM and were required to demonstrate capability in each
one: CRM vision, CRM strategy, CRM processes, organizational collaboration,
CRM technology, transformation of data to applied insight, enhanced customer
experience and customer-centric metrics. Gartner also considered execution
excellence in the evaluation of entrants.
For more information about GSI Commerce and the full suite of E.piphany
CRM software products, please visit http://www.epiphany.com. For more information
about the Gartner CRM Excellence Awards, visit
http://www.gartner.com/us/crmexcellence.
About E.piphany
The E.piphany(R) E.6(TM) CRM Software Suite enables global organizations
to create a customer integrated enterprise and align touchpoints, processes
and technologies around the customer. Built on the industry's most advanced,
services-oriented architecture, the E.6 software solution creates benefits
that cross departments and geographies, and result in rapid, measurable ROI.
With the E.6 Suite of Marketing, Service and Sales software solutions, every
customer interaction is driven by real-time intelligence, enabling businesses
to better understand their customers and optimize every interaction from both
a revenue generation and customer retention viewpoint. More than 460
companies, including nearly 40 of the Fortune 100, use E.piphany software
products to enhance their customers' experiences while, at the same time,
realizing the companies' business objectives. With worldwide headquarters in
San Mateo, CA, E.piphany serves customers in more than 40 countries worldwide.
For more information, visit us at http://www.epiphany.com.
NOTE: E.piphany and the E.piphany logo are registered trademarks and E6
is a trademark of E.piphany, Inc. All other trademarks are the property of
their respective owners.
SOURCE E.piphany, Inc.
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Related links:
http://www.epiphany.com
Photo Notes:
NewsCom:
http://www.newscom.com/cgi-bin/prnh/20020724/EPNYLOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk, 1-888-776-6555 or +1-212-782-2840
CONTACT:
Courtney Zoog, +1-650-356-5863, or
czoog@epiphany.com, or investors, Todd Friedman, +1-650-356-3934,
or tfriedman@epiphany.com; both of E.piphany, or David Conner of
Access Communications, +1-415-844-6233, or dconner@accesspr.com,
for E.piphany
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