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For Your Imagination Teams Up With Wounded Warrior Project

 Online video series sheds light on struggles of recently wounded American
                                  soldiers

    NEW YORK, Sept. 17 /PRNewswire-USNewswire/ -- For Your Imagination, an
original online video programming company today released the first episodes
of After Action Report in partnership with the Wounded Warrior Project
(WWP). The ten episode weekly web video series will be hosted by actor
Matthew Modine and is intended to illustrate the daily experiences of
wounded American soldiers as they adjust to life as former participants in
the global war on terrorism.
    Beginning at the bedside of the severely wounded, Wounded Warrior
Project provides programs and services designed to ease the burdens of
these heroes and their families, aid in the recovery process and smooth the
transition back to civilian life. Services provided by WWP include benefits
counseling, rehabilitation, adaptive sports opportunities and advocacy
initiatives. Many of the injuries suffered during this war are amputations,
traumatic brain injuries (TBI), and severe burns that will retire these
brave warriors from military service.
    For Your Imagination will produce and market the 10 episodes of After
Action Report, which can be seen at http://www.woundedwarriorproject.org. The team
has developed a show format that allows featured warriors to engage viewers
on a personal level. Each five to eight minute episode will put a face to
their message, in hopes of garnering further public interest. Using For
Your Imagination's unique methodology, ADDForce(TM), the company will also
market the series by optimizing the web site to increase exposure and
reach, and targeting specific online influencers through blog-based and
social media marketing.
    "Our organization is eager to see how For Your Imagination's creative
team will convey the personal stories of our country's service men and
women to inspire public interest in our mission," said WWP Executive
Director, John Melia. "It is a critical part of the recovery process for
these soldiers to know that they have a community supporting them."
    "We are proud to have been selected to work on After Action Report.
This is the first project our company has taken on that will raise
awareness for a social issue as well as build a brand," said Paul Kontonis,
the CEO of For Your Imagination. "Our role is to provide WWP with
everything they need from development to distribution, while keeping the
message intact and deliver it to a mass audience."
    Webisodes of After Action Report will be available weekly at
http://www.wounderwarriorproject.org with blip.tv as the primary video source
provider on the website. The webisodes can also be downloaded as an mp4
from iTunes, subscribed to as an RSS feed and viewed through syndication on
YouTube and MySpace.
    About For Your Imagination
    For Your Imagination produces and markets high-quality original online
video programming, turning concept into reality for content creators and
talent. The company works with creative individuals to develop web shows,
offering them the opportunity to reach an audience quickly while retaining
creative control. Based on original content or existing brands, For Your
Imagination's talented team writes, produces and markets entertaining and
insightful video for online distribution. Based on a revenue-share model,
each brand is launched with its own website and each webisode is available
as a video podcast download via iTunes. NYC-based For Your Imagination is
built upon the experience of industry veterans whose combined expertise
includes web development, major television and movie production, national
marketing campaigns and technology. Shows available now include
bschooltalk, Design2Share, The Patrice Oneal Show -- Coming Soon! and The
Shirtless Apprentice -- see for yourself, visit http://www.foryourimagination.com.
    About Wounded Warrior Project
    Wounded Warrior Project (WWP) is a non-profit organization aimed at
assisting those men and women of the United States armed forces who have
been severely injured during the war on terrorism in Iraq, Afghanistan and
other hot spots around the world. Beginning at the bedside of the severely
wounded, WWP provides programs and services designed to ease the burdens of
these heroes and their families, aid in the recovery process and smooth the
transition back to civilian life. For more information, please call (904)
296-7350 or visit http://www.woundedwarriorproject.org/.


SOURCE For Your Imagination




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Related links:
  • http://www.foryourimagination.com
  • http://www.woundedwarriorproject.org/
    CONTACT:
    Liz Bazini, Connors Communications,
    +1-212-798-1433, liz@connors.com, for For Your Imagination