PHILADELPHIA, Sept. 19 /PRNewswire/ -- Motherhood(R) Maternity is once
again joining forces with the March of Dimes to give every baby their nine
months. For the seventh year in a row, Motherhood(R) Maternity, a national
sponsor of the March of Dimes Prematurity Campaign has joined the national
effort to raise awareness to help educate and fund research to save babies
from premature birth.
(Photo: http://www.newscom.com/cgi-bin/prnh/20080919/NEF031 )
Beginning October 1st, all Motherhood Maternity stores across the US
will participate in numerous in-store programs to raise funds and awareness
in support of Prematurity Awareness Month. Programs include the sale of the
"Be Healthy, Be Happy" bracelet and charm, as well as the opportunity for
customers to donate at the point-of-sale. Store associates will also direct
customers to http://www.marchofdimes.com/petition to sign the Petition for
Preemies -- a campaign to urge federal and state policy makers to move our
nation forward to do more to help moms have healthy, full-term babies.
"November is when we focus the nation's attention on the impact
premature birth has on babies and families, and on the opportunities for
prevention," says Dr. Jennifer L. Howse, president of the March of Dimes.
"Motherhood Maternity is a committed partner and friend in our mission to
give every baby a strong and healthy start."
"Premature birth is the leading cause of death among newborns," states
Rebecca Matthias, President and Chief Creative Officer of Motherhood
Maternity. "We are proud of our unique opportunity to educate over 2
million expectant moms with the March of Dimes message."
Included with each Be Healthy, Be Happy charm and bracelet, Motherhood
Maternity offers these nine helpful hints for a healthy pregnancy:
-- Get regular prenatal care
-- Take prenatal vitamins every day
-- Avoid alcohol, tobacco and drugs
-- Avoid uncooked meats, fish containing mercury and unpasteurized dairy
products
-- Eat balanced, nutritious meals daily
-- Manage stress in your life
-- Exercise moderately
-- Maintain healthy teeth and gums
-- Know the warning signs of preterm labor
http://www.motherhood.com
Motherhood Maternity continues to encourage all moms-to-be to visit our
website and stores to learn more about supporting the March of Dimes and to
continue to help spread this important message.
About Motherhood Maternity
Dressing over two million new moms-to-be each year, Motherhood(R)
Maternity is the maternity expert and offers an extraordinarily large
selection of hot fashion at low prices. Motherhood(R) Maternity can be
found nationwide, in Canada, Puerto Rico, Guam, and in all Destination
Maternity(R) stores. For store locations or to shop online or by phone,
visit http://www.motherhood.com and http://www.motherhoodcanada.ca, or call
1.800.4MOM2BE.
About the March of Dimes
The March of Dimes is a national voluntary health agency whose mission
is to improve the health of babies by preventing birth defects and infant
mortality. Founded in 1938, the March of Dimes funds programs of research,
community services, education, and advocacy to save babies, and in 2003
launched a campaign to address the increasing rate of premature birth. For
more information, visit the March of Dimes website at marchofdimes.com or
its Spanish Web site at nacersano.org.
SOURCE Motherhood Maternity
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Related links:
http://www.motherhood.com
http://www.marchofdimes.com
http://www.marchofdimes.com/petition
http://www.motherhoodcanada.ca
Photo Notes:
NewsCom: http://www.newscom.com/cgi-bin/prnh/20080919/NEF031
PRN Photo Desk, photodesk@prnewswire.com
http://www.prnewswire.com/comp/581877.html/
CONTACT:
Robert Storace, +1-914-997-4622,
rstorace@marchofdimes.com, Todd P. Dezen, +1-914-997-4608,
tdezen@marchofdimes.com, or Elizabeth Lynch, +1-914-997-4286,
elynch@marchofdimes.com, all of March of Dimes; or Judie Ashworth
of Mothers Work, +1-215-873-2283, jashworth@motherswork.com
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