Growing Universe of Consumer Digital Content Drives Demand for
High-Capacity Storage Solutions and the Need for Data Backup to Preserve
Digital Memories
IRVINE, Calif., Sept. 22 /PRNewswire/ -- Toshiba Storage Device
Division (SDD), the industry pioneer in small form factor hard disk drives
(HDDs), today added a 400GB(1) model to its line of personal storage
devices for consumers seeking high-capacity storage and backup for music
libraries, home videos, personal data and other digital memories.
(Photo: http://www.newscom.com/cgi-bin/prnh/20080922/AQM054)
The new 400GB Toshiba USB 2.0 Portable External Hard Drive can store up
to either 114,000 digital photos, 105,000 MP3 music files, 177 hours of DVD
videos or 47 hours of high-definition videos.(1)
Designed for all consumers, Toshiba's personal storage line makes it
easy for even digital novices to easily back up their digital content
libraries with a hassle-free solution featuring award-winning NTI
Shadow(TM) software. The user-friendly solution enables consumers to set
back-up parameters a single time and enjoy peace-of-mind in knowing
critical and cherished digital files and personal memories are protected.
"With the constant influx of cherished digital content stored on home
computers, consumers are looking for a fast and easy way to protect their
libraries with little to no maintenance," said Maciek Brzeski, vice
president of marketing at Toshiba Storage Device Division. "Toshiba's
click-free, switch-free and button-free backup solution caters to the
average digital consumer -- but with advanced features and high capacities
that also appeal to the sophisticated technophile."
Reliable Portable Storage for Everyone
Toshiba's new 400GB joins the existing line of USB 2.0 Portable
External HDDs available in 160GB, 250GB and 320GB capacities that offer
effortless operation and mobility with automatic power via USB 2.0. The
personal storage line also comes with an internal shock sensor and
ramp-loading technology to deliver extra protection against normal wear and
tear and anti-slip footpads that help anchor the drive in place. Weighing
only six ounces, Toshiba's new external hard drive fits easily within a
laptop pouch or backpack making it an ideal storage companion for travel.
Featuring a sleek and glossy finish with contemporary graphics,
Toshiba's personal storage line now adds Electric Blue and Black to the
existing Carbon Grey, Hot Rod Red and Gecko Green models, making these
storage companions a stylish complement to any notebook or desktop PC.
Toshiba's portable external hard drives also are perfect solutions for
preserving personal data such as financial information and home office
files, along with digital movie and music libraries and personal photo and
video memories.
Toshiba's new 400GB USB 2.0 Portable External Hard Drive is available
at http://www.toshibadirect.com and through major retailers and online
outlets beginning in October. For a complete list, please visit
http://www.wheretobuy.toshibastorage.com.
Product Specifications
Product Name Toshiba USB 2.0 Portable External Hard Drive
Capacities 400GB, 320GB, 250GB, 160GB (1)
Colors Electric Blue & Black, Carbon Grey, Hot Rod Red and
Gecko Green
Weight 6 ounces
Dimensions 0.65" (H) x 3.19" (W) x 5.0" (L)
16.6mm (H) x 81.0mm (W) x 127.0mm (L)
Interface USB 2.0
Compatibility &
System Requirements Microsoft Windows 2000, XP or Vista
Macintosh OS X 10.3.9 or later
Available USB 2.0 Port
Inside the Box Toshiba USB 2.0 Portable External Hard Drive
USB 2.0 cable
NTI Shadow(TM) software (preloaded)
Quick install guide
3-year limited warranty
Certifications FCC/CE/UL approved
RoHS compatible
Designed for Windows XP and works with Vista
Mac OS X 10.3.9 or later (Universal Application)
About Toshiba Storage Device Division
Toshiba SDD, a division of Toshiba America Information Systems, Inc.,
leads the market in the development, design and manufacturing of small form
factor 2.5-inch and 1.8-inch hard disk drives. Toshiba SDD markets
high-quality peripherals to original equipment manufacturers, value-added
resellers, value-added dealers, systems integrators, distributors and
retailers in the United States. Inherent in the Toshiba storage family are
the high-quality engineering and manufacturing capabilities that have
established Toshiba products as worldwide leaders. For more information,
visit http://www.toshibastorage.com.
About Toshiba America Information Systems, Inc. (TAIS)
Headquartered in Irvine, Calif., TAIS is comprised of four business
units: Digital Products Division, Imaging Systems Division, Storage Device
Division and Telecommunication Systems Division. Together, these divisions
provide mobile products and solutions, including industry-leading portable
computers; projectors; imaging products for the security, medical and
manufacturing markets; storage products for automotive, computer and
consumer electronics applications; and telephony equipment and associated
applications.
TAIS provides sales, marketing and services for its wide range of
information products in the United States and Latin America. TAIS is an
independent operating company owned by Toshiba America, Inc., a subsidiary
of Toshiba Corporation, which is a global leader in high technology and
integrated manufacturing of electrical and electronic components, products
and systems, as well as major infrastructure systems. Toshiba has more than
198,000 employees worldwide and annual sales of surpassing U.S. $76 billion
(FY2007). For more information on Toshiba's leading innovations, visit the
company's Web site at http://www.toshiba.com.
(C) 2008 Toshiba America Information Systems, Inc. All product, service
and company names are trademarks, registered trademarks or service marks of
their respective owners. Information including without limitation product
prices, specifications, availability, content of services, and contact
information is subject to change without notice.
(1) One Gigabyte (1 GB) means 10(9) = 1,000,000,000 bytes using powers
of 10. A computer operating system, however, reports storage capacity using
powers of 2 for the definition of 1 GB = 2(30) = 1,073,741,824 bytes, and
therefore shows less storage capacity. Available storage capacity
(including examples of various media files) will vary based on file size,
formatting, settings, software and operating system.
SOURCE Toshiba Storage Device Division
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Related links:
http://www.toshiba.com
http://www.toshibadirect.com
Photo Notes:
NewsCom: http://www.newscom.com/cgi-bin/prnh/20080922/AQM054
AP Archive: http://photoarchive.ap.org AP PhotoExpress
Network: PRN4 PRN Photo Desk, photodesk@prnewswire.com
CONTACT:
Whitney Liem, +1-714-662-5111,
whitney.liem@golinharris.com, or Earlene Tang, +1-714-662-5115,
etang@golinharris.com, both of GolinHarris, for Toshiba Storage
Device Division
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