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Pluggd Debuts HearHere, Allowing Users to Find Exactly and Precisely What They Want Within a 'Podcast'

Patent-pending search technology identifies topics within audio; full audio
             and video capability launching by the end of year.

    SAN DIEGO, Sept. 25 /PRNewswire/ -- Seattle start-up Pluggd raised the
curtain today on HearHere, a pioneering new search feature that allows
users to search within audio Internet programming and quickly find the
segments they want. The presentation took place at the semi-annual DEMO
conference, an invitation-only venue that showcases the industry's most
promising new technologies and applications.
    "The number of people who enjoy Internet radio and television shows,
which are often referred to as 'podcasts' or videocasts, is growing
exponentially," said Pluggd CEO and co-Founder Alex Castro. "One of the
frustrations for people is that you have to listen to or watch the entire
thing. It's all or nothing.
    "HearHere uses proprietary voice recognition software and search
algorithms to create a superior solution for consumers. Our visual and
intuitive interface takes you exactly where you want to go within a
'podcast'."
    "Pluggd is creating exciting new search technologies and will
dramatically affect the way we consume audio content," said DEMO Executive
Producer Chris Shipley. "The DEMO team was very impressed with what Pluggd
is doing to make the 'podcast' listening experience a better one for users.
Its technology has the potential to alter the industry, as well as connect
radio and eventually television advertisers to new listeners."
    The HearHere feature lets the user type in a keyword representing a
topic he or she is looking for and displays a 'heat map' within the media
player that visually indicates where in the content the topic is discussed.
HearHere's patent-pending technology allows people to find where a
conversation of interest starts instead of simply dropping them in the
middle of the audiocast, and will identify related topics even if the
keyword isn't explicitly used in the content.
    "What Google does for text-based web page searches, HearHere and Pluggd
will do for audio and video searches," said Castro.
    Pluggd has a vast collection of Internet audio programming available on
http://www.pluggd.com . HearHere will be available along with support for video by
the end of the year.
    About Pluggd
    Pluggd was founded in February 2006 with the goal of making it easier
for people to discover, listen to and share Internet radio and television
programming. The company's patent-pending technologies and HearHere search
feature make it easy for consumers to find precisely what they want within
a 'podcast'. With radio and television increasingly turning to the Internet
for distribution, Pluggd also makes it uniquely possible to connect
advertisers with new audiences. The company is located in Seattle and is
run by a team with deep backgrounds in digital media, consumer Internet,
and search technologies. For more information, visit http://www.pluggd.com .
    About Demo
    Produced by Network World Events and Executive Forums, the semi-annual
DEMO conferences focus on emerging technologies and new products, which are
hand-selected from across the spectrum of the technology marketplace. The
DEMO conferences have earned their reputation for consistently identifying
tomorrow's cutting-edge technologies, and have served as launch pad events
for companies such as Palm, E*TRADE, Handspring, and U.S. Robotics, helping
them to secure venture funding, establish critical business relationships,
and influence early adopters. Each DEMO conference features approximately
70 new companies, products and technologies. For more information, visit
http://www.demo.com .
    CONTACT:

    Carol Lucas
    425-443-3978
    carol@pluggd.com

    Ellen Skugstad
    206-380-0862
    ellen@pluggd.com

    http://www.pluggd.com/media


SOURCE Pluggd




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Related links:
  • http://www.pluggd.com
  • http://www.demo.com
    CONTACT:
    Carol Lucas, +1-425-443-3978, or
    carol@pluggd.com , or Ellen Skugstad, +1-206-380-0862, or
    ellen@pluggd.com , both of Pluggd