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Countrywide Launches America's Open House Campaign

     -Company will help provide one-stop information for house hunters-

    CALABASAS, Calif., Sept. 25 /PRNewswire/ -- In an effort to help home
buyers better understand today's home financing options, Countrywide Home
Loans, Inc., will enlist more than 7,000 home loan consultants to visit
residential open houses across the country over the next six weeks to
provide an array of mortgage financing options for customers.
    Dubbed "America's Open House," Countrywide's sales team will join
forces with local real estate agents at weekend open houses to educate home
buyers about the basics of the real estate market and give them the tools
they need to shop for a home. Countrywide representatives will also visit
new home sales offices and work with home builders to provide the same
types of services and information.
    "With housing prices lower in many parts of the country and still-low
interest rates, we are clearly in a buyer's market," said Dan Hanson,
managing director of Countrywide Home Loans. "Our hope is to make it easy
for people who've been on the sidelines to go out, look at open houses, and
understand their home loan options."
    The company is also encouraged by what it views as signs of renewed
consumer interest in home finance. Countrywide experienced a 40 percent
spike in the number of customers calling to discuss their home financing
options after the Fed rate cut last week.
    "It's clear that Americans are watching mortgage rates and real estate
values and are preparing themselves to shop for the right property," Hanson
said.
    Through the America's Open House campaign, Countrywide hopes to
encourage buyers to do their house hunting with a clear understanding of
how much they can afford and what types of financing options are available
to them.
    Countrywide's home loan consultants will offer mortgage options for
specific open-house properties. In addition, loan consultants will have
tools on hand to provide qualified open house visitors with pre-approvals
on mortgages. With a pre-approval in hand, home buyers will know how much
house they can afford and, perhaps more importantly, can shop with
increased confidence.
    The campaign, which comes at a time when home prices in many areas of
the country are being priced below prior levels, begins the weekend of
September 29.
    "We're pleased to assist our local real estate professionals, and we
encourage buyers to work with an expert who is seasoned in helping buyers
with the home purchase transaction," said Hanson.
    It has always been Countrywide's mission to provide optimal mortgage
solutions for each homebuyer's needs and financial situation, and it is
Countrywide's continuing commitment to help find the most appropriate
mortgage solution for every qualified buyer.
    For more information on the America's Open House campaign or available
mortgage financing options, call 800-747-1871. To learn more about
scheduled open houses, call a local Countrywide office or real estate
professional.
    Countrywide Home Loans, Inc., -- a member of the Countrywide family:
America's #1 home loan lender as ranked for 2006 by Inside Mortgage Finance
(Feb. 2, 2007), Copyright 2007 -- originates, purchases, securitizes, sells
and services home loans and is the primary subsidiary of Countrywide
Financial Corporation (NYSE: CFC). Countrywide Financial Corporation,
through its subsidiaries, provides mortgage banking and diversified
financial services in domestic and international markets. Founded in 1969
and a member of the S&P 500 and Fortune 500, Countrywide Financial
Corporation is headquartered in Calabasas, California.


SOURCE Countrywide Home Loans, Inc.




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  • http://www.countrywide.com
    CONTACT:
    Countrywide Home Loans, Inc., 1-800-796-8448,
    pressroom@countrywide.com