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PhotoCrank Launches Interactive Mobile Phone Service - Add Graphics and Captions to Mobile Photos On-the-Fly

    SAN DIEGO, Sept. 27 /PRNewswire/ -- PhotoCrank, Inc. at DEMOfall '06
today launched an interactive, photo-entertainment service in beta for the
mobile phone market. This easy and fun-to-use service enables subscribers
to personalize their mobile photos directly from the palms of their hands
with custom graphics and captions.
    PhotoCrank.com's Crank Gallery offers a variety of customizable content
ranging from pop culture expressions to fill-in-the-blank thought bubbles.
    Cranking is simple. Just snap a photo with a camera phone and text it
to PhotoCrank. At the speed of a picture message, PhotoCrank returns the
photo with the customized content layered on top. There is no software
required to send or receive a crank, just a camera phone.
    "PhotoCrank takes picture messaging into the realm of social
networking," said Chris Shipley, executive producer, DEMOfall. "The appeal
of having a camera phone is the ability to capture moments whenever and
wherever they happen. With PhotoCrank, mobile phone users can take that a
step further by adding a creative touch. It's an innovative twist on
technology that consumers already use."
    "Whether you're snapping photos of your pet or spending a night with
friends, cranking lets you spice up your pictures," said PhotoCrank CEO
Jeffrey Tannenbaum. "The new generation of mobile consumer expects to use
multimedia services to connect with friends and family instantly. By
offering cranks ranging from cheerful to playfully biting, PhotoCrank is
perfect for enhancing these captured moments."
    Anyone can use PhotoCrank by sending a picture message from a mobile
handset to try@photocrank.com, or by visiting http://www.photocrank.com. Use a
cranked photo as you would any regular mobile photo: apply it as wallpaper,
send it to friends or set it as the picture for an incoming call.
    About PhotoCrank
    PhotoCrank, Inc. designs and delivers services for the mobile
entertainment market. Founded in May of 2006, the company has a technology
portfolio built to capitalize on the growing demand for user-generated,
mobile multimedia services. PhotoCrank's innovations are targeted at the
social- networking generation. For more information, visit
http://www.photocrank.com.
    About DEMO
    Produced by Network World Events and Executive Forums, the semi-annual
DEMO conferences focus on emerging technologies and new products, which are
hand-selected from across the spectrum of the technology marketplace. The
DEMO conferences have earned their reputation for consistently identifying
tomorrow's cutting-edge technologies, and have served as launch pad events
for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping
them to secure venture funding, establish critical business relationships,
and influence early adopters. Each DEMO conference features approximately
70 new companies, products and technologies. For more information, visit
http://www.demo.com.
    Media Contact
     Jackie Payne
     Jackie@photocrankinc.com


SOURCE PhotoCrank, Inc.




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Related links:
  • http://www.photocrank.com
  • http://www.demo.com
    CONTACT:
    Jackie Payne, Jackie@photocrankinc.com,
    +1-610-937-1463 for PhotoCrank, Inc.