Top-rated television game show 'Deal or No Deal' is now available to play
in the palm of your hand.
SEATTLE, Oct. 2 /PRNewswire/ -- Mobliss, a leading provider of mobile
media and entertainment, and Endemol USA announced the launch of "Deal or
No Deal", the season's most highly anticipated mobile game, available today
on networks nation wide. Timed with the fall launch of the hit game show on
NBC, casual gamers and hard-core fans alike are called upon to answer the
question, "Deal, or No Deal?" This all-new game will allow fans to test
their luck against The Banker while on the go.
"We're excited to be bringing the 'Deal or No Deal' mobile game to
consumers because we feel 'Deal or No Deal' is a perfect match for mobile
devices," said Jim Merrick, President and CEO of Mobliss. "'Deal or No
Deal' offers a very simple concept that makes it accessible to a wide range
of players who want to test their strategy -- and their luck -- against the
banker to try and find the suitcase that contains the million dollars. Now
fans of the show are able to try and beat the banker anytime, anywhere."
"With so many fans of the show text-messaging to play the Lucky Case
Game, it only made sense to bring the entire 'Deal or No Deal' experience
to the mobile platform," said Jon Vlassopulos, Vice President, Business
Development, Digital Media and Strategic Planning, Endemol USA. "At Endemol
USA we are always seeking new and innovative ways to get our content to
consumers, and this is another strong step in that direction for us. We are
excited to team up with Mobliss for this project and are confident that
fans of the show will enjoy playing the mobile version of this hit show on
their cellular phone."
Developed and published by Mobliss, "Deal or No Deal" is the mobile
game that mirrors the top-rated television game show in the country. Gamers
are asked to choose a briefcase that contains a random monetary amount
between $.01 and $1 million. As each round in the game progresses, players
must either stay with their original briefcase or make the choice of "Deal
or No Deal", where they will either accept the banker's offer or test their
luck with the hope that their original case holds the $1 million. Once a
player decides to accept or decline the bank's offer, the game is over.
"Deal or No Deal" offers endless entertainment options for anyone
interested in engaging mobile content, and is currently available for
download as either a monthly subscription or a one-time purchase through
networks nation wide. For more information and to download the game, visit
your carrier's website or mobile storefront.
About Mobliss Games
Mobliss, an Index Group company, develops the most creative concepts in
wireless media and gaming by bringing the world's best-known brands to the
small screen. With an experienced track record developing and publishing
BREW, J2ME, SMS, MMS and WAP games, Mobliss connects carriers, game
developers and brands. Mobliss brings many popular titles to the mobile
space, including Family Feud, PGA TOUR's TOURCast Mobile, allowing
subscribers to track every player and every shot on every course for PGA
TOUR Tournament events; and The Price is Right, one of television's longest
running game shows. More information is available at
http://www.mobliss.com/products/games/.
About Endemol USA
Endemol USA has established itself as one of the leading suppliers of
non-scripted programming in the U.S. The company's current hits include
"Deal or No Deal," "Big Brother," and "Extreme Makeover: Home Edition".
Today, Endemol USA draws on a library of more than 500 formats, 400 program
series and 25,000 hours of broadcast television in 26 nations worldwide. In
addition, the company develops original formats for the U.S. and
international markets. Endemol USA also produces extensive content and
editorial services to support online and wireless platforms.
About "Deal or No Deal"
Hosted by comedian Howie Mandel, "Deal or No Deal" is an exciting game
of taking risks and playing the odds. Based on the successful format from
Endemol that has aired in over 35 countries, "Deal or No Deal" debuted in
Holland in 2002 and became an international television sensation. The show
is produced by Endemol USA, a division of Endemol Holding. David Goldberg
is the president of Endemol USA. The series is executive-produced by Scott
St. John.
SOURCE Mobliss
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Related links:
http://www.mobliss.com/products/game
CONTACT:
Melissa Romley of Bender/Helper Impact,
+1-310-473-4147, melissa_romley@bhimpact.com, for Mobliss; or
Chris Campbell of Mobliss, +1-206-332-1749, ccampbell@mobliss.com
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