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BLOOMBERG.COM Is Now Available to Mobile Users

    NEW YORK, Oct. 7 /PRNewswire/ -- The BLOOMBERG.COM(R) Web site, one of
the world's fastest growing major financial sites, has launched a version
designed for mobile devices, allowing users to access the same
market-moving journalism, powerful quote search and global market snapshots
found on the full site.

    The BLOOMBERG.COM Web site delivers high quality information to a
fast-growing audience, which will now expand to include users on the go.
Traffic at the BLOOMBERG.COM Web site has grown 66 percent in the past
year, according the July 2008 ComScore Worldwide Media Trend Report. The
site is among the top ten most frequently visited financial Web sites, and
its new mobile application will make some of its most popular features
available on device browsers.

    The new mobile BLOOMBERG.COM Web site offers:


-- Breaking news stories and Bloomberg exclusives; top economic news; political and sports reporting; investment news and opinion pieces; movie, book and theater reviews. -- News from Asia, Europe and the U.S. -- Quote search of more than 100 international exchanges, a database of more than 200,000 equities, mutual funds and indexes. -- Leaders and laggards by index. -- Global market snapshots. -- Simple, intuitive navigation. -- Quick downloading. -- Easy-to-read text. This service operates on popular mobile device browsers including Microsoft Internet Explorer for Mobile, Palm, Safari and Opera. To access bloomberg.com on mobile, type "bloomberg.com" or "bloomberg.com/mobile" on your mobile device internet browser. About BLOOMBERG.COM The BLOOMBERG.COM(R) Web site is among top ten most frequently visited financial Web sites. The site features breaking financial news and a broad selection of stories and opinion from the award-winning BLOOMBERG NEWS(R) service, along with market data on stocks, rates and bonds, currencies, mutual funds, ETFs and commodities, and a host of investment tools including market monitors, calculators and interactive charts. The Web site provides live streaming and archived BLOOMBERG TELEVISION(R) broadcasts and BLOOMBERG RADIO(R) program downloads. About Bloomberg Bloomberg is the global provider of financial data, news and analytics. The BLOOMBERG PROFESSIONAL(R) service and Bloomberg's media services deliver real-time and archived financial and market data, pricing, trading, news and communications tools to corporations, news organizations, financial and legal professionals and individuals around the world. Bloomberg's media services include the global BLOOMBERG NEWS(R) service with more than 2,300 professionals in 140 bureaus; the BLOOMBERG TELEVISION(R) 24-hour business and financial network produced and distributed worldwide on eleven channels in seven languages; BLOOMBERG RADIO(R) services, providing up-to-the-minute news on XM, Sirius and WorldSpace satellite radio globally and on WBBR 1130AM in New York, and the BLOOMBERG.COM(R) financial news and information Web site; the monthly BLOOMBERG MARKETS(R) magazine and BLOOMBERG PRESS(R) books for investment professionals. For more information please visit http://www.bloomberg.com. The BLOOMBERG PROFESSIONAL service and data products are owned and distributed by Bloomberg Finance L.P. (BFLP) except that Bloomberg L.P. and its subsidiaries (BLP) distribute these products in Argentina, Bermuda, China, India, Japan and Korea. BFLP owns and distributes Bloomberg Markets Magazine. BLP provides BFLP with global marketing and operational support and services. Bloomberg Tradebook is distributed by Bloomberg Tradebook LLC and its subsidiaries. BLP owns and distributes Bloomberg Television, Bloomberg Radio, the Bloomberg Website and Bloomberg Press. BLOOMBERG, BLOOMBERG PROFESSIONAL, BLOOMBERG MARKETS, BLOOMBERG NEWS, BLOOMBERG ANYWHERE, BLOOMBERG TRADEBOOK, BLOOMBERG BONDTRADER, BLOOMBERG TELEVISION, BLOOMBERG RADIO, BLOOMBERG PRESS and BLOOMBERG.COM are trademarks and service marks of Bloomberg Finance L.P., a Delaware limited partnership, or its subsidiaries. BTV is a trademark and service mark of Bloomberg L.P., a Delaware limited partnership. All rights reserved.
SOURCE Bloomberg




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    Heidi Tan of Bloomberg LP, +1-212-617-5375,
    htan14@bloomberg.net