Latest Resource from Levick Strategic Communications Instantly Assists
C-Suites, Boards, and Counsel During the First Moments of a Crisis
WASHINGTON, Oct. 8 /PRNewswire/ -- Levick Strategic Communications, a
global-leader in high-stakes crisis and litigation communications, today
announced publication of The Crisis Communications Desktop Reference, a
unique online crisis management resource that provides executives, board
members, and legal counsel with immediate guidance in the earliest moments
of a crisis.
The Crisis Communications Desktop Reference is fully searchable and
downloadable, rich in best practices and tips for two-dozen diverse crisis
and litigation challenges, from bet-the-company lawsuits to wholesale blog
assaults on corporate reputations. It discusses what happens next after a
crisis first occurs, the ongoing communications risks involved, and the
steps to take to minimize and, in some cases, transform the crisis into
opportunity.
"How one responds in the first few hours of a crisis determines the
likelihood of future success or failure in handling it. While bad
situations can be ameliorated later, your first response -- and the extent
to which you can quickly comprehend the liabilities and potential solutions
ahead -- shapes history," said Richard Levick, President and CEO of Levick
Strategic Communications.
Compiled by Levick's leading strategic counselors, the Desktop
Reference covers such issues as data loss, product recalls, class actions,
the Foreign Corrupt Practices Act, including indispensable tips on
responding to blog attacks and investigative reporters.
The Desktop Reference is available for download on the Levick website:
http://www.levick.com/crisis_communications_desktop_reference/
The Desktop Reference is a key addition to an arsenal of crisis tools
that Levick provides, including a monthly electronic newsletter High Stakes
(TM) and the acclaimed book, Stop the Presses: The Crisis and Litigation PR
Desk Reference, now in its second edition.
"Our goal is to ensure that corporate executives, board members,
lawyers, and government decision-makers have access to critical information
the moment it is needed," added Mr. Levick.
About Levick Strategic Communications
Levick Strategic Communications protects brands and reputations during
the highest-stakes global crises and litigation. The firm has been honored
time and again for its work protecting brand credibility and ensuring
public trust when it matters most. Among many honorifics, the firm was
named "Crisis Agency of the Year" by The Holmes Report; "Crisis Manager of
the Year" by PR News, "Top Firm to Watch" by PR Week, and recently won both
crisis and litigation firm of the year from PR News. Levick wins the
communications wars with comprehensive campaigns on behalf of clients
targeted by regulators, embroiled in litigation, or confronted by hostile
special interests. Find a complete arsenal of communications tools on our
website, http://www.levick.com, including books, newsletters, and helpful
articles.
SOURCE Levick Strategic Communications
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Related links:
http://www.levick.com
CONTACT:
Susannah Buckley-Green of Levick Strategic
Communications, +1-202-973-5321, sbuckley-green@levick.com
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