Progresso(R) and Chef Michael Chiarello Take Panko Bread Crumbs
Nationwide and Introduce All-Natural Chicken, Reduced Sodium Chicken and
Beef-Flavored Broths
MINNEAPOLIS, Oct. 8 /PRNewswire/ -- If crispy is what you want, panko
is what you've got to get. Until now, that could be a challenge, but
Progresso(R) is putting that elusive "perfect crunch" within reach with its
new panko bread crumbs, now available at grocery stores nationwide. And the
secret to irresistible flavor doesn't stop there. Progresso also took a
page out of its grandmothers' cookbooks with a new line of all-natural,
low-fat and preservative-free broths. Available in chicken, reduced sodium
chicken and beef flavors, Progresso broths are also now available at
grocery stores across the country.
To view the Multimedia News Release, go to:
http://www.prnewswire.com/mnr/progresso/34034/
Chef Michael Chiarello, who has partnered with Progresso in recent
years, is helping get the word out about Progresso Panko bread crumbs and
broth.
"I love working with Progresso because we share the same goal: to get
exceptional ingredients into the hands of America's home cooks, making it
fun and easy to make incredible meals for your family and friends," says
Chiarello. "If you want restaurant-quality results, you have to start with
restaurant-quality ingredients. Ask any chef -- panko bread crumbs are a
must any time you want to create a dish with impeccable, delicious
crispiness. And for rich flavor with the kind of depth you'd find at a fine
restaurant -- or your grandmother's kitchen -- an all-natural broth, made
with quality, real ingredients is the only way to go."
Panko for crispy perfection
Unlike traditional bread crumbs, panko, which is Japanese for bread
crumbs, is made from the soft, tender centers of bread instead of the
crust, resulting in a uniquely crunchy texture that is ideal for fish,
seafood, poultry, meats and vegetables. Progresso Panko bread crumbs make
it easy to pan-fry, deep-fry or bake to the perfect crisp: dredge food in
flour, dip into beaten egg, coat all sides with Progresso Panko bread
crumbs, then fry or bake. Progresso Panko bread crumbs can also be used as
a crunchy topping for casseroles, like Mashed Potato Gratin, Green Bean
Bundles or mixed with Parmesan cheese to top lasagna. Available in two
flavors, plain and Italian style, Progresso Panko bread crumbs make it easy
to add both flavor and crunch to any dish.
"Chefs at America's best restaurants have been using panko bread crumbs
for more than a decade, but for many years, home cooks could only find
panko if they happened to have a grocery store with a specialty Asian food
selection," says Julie Ennis, marketing manager for Progresso Foods. "We're
making Progresso Panko bread crumbs available at grocery stores across the
nation so that home cooks can make all their delicious restaurant favorites
at home."
A new standard for ready-made broth
Like Progresso's line of premium soups, Progresso broths contain the
finest all-natural ingredients and combine rich chicken or beef flavor with
the perfect blend of seasonings.
"For nearly a century, it has been our mission to bring the best
possible ingredients to home cooks, so it was a natural next step to create
a broth with the quality and flavor people have come to expect from
Progresso," says Kyle Duea, marketing manager for Progresso broth. "With
our complete line of ingredients and soups and through our partnership with
chef Chiarello, we're making it easier than ever to bring your family
together with a meal that's both wholesome and delicious."
More than a hundred years of great taste
The Progresso tradition began in 1905 when a young Sicilian, Vincent
Taormina, began a small importing business to bring authentic Italian foods
to Italian-American families. Driven by the wartime shortage of imported
products, Progresso opened its original manufacturing plant in Vineland,
New Jersey, where they created the first Progresso premium soup in 1949, a
Minestrone based on an old family recipe. It was the first canned,
ready-to-serve soup in America. Today, Progresso continues that tradition
with more than 70 premium, ready-to-eat soups.
In addition to soups including its newest line of light soups and
broth, Progresso's line of high-quality ingredients also includes four
varieties of bread crumbs; pureed, crushed, diced and whole tomatoes; a
variety of beans, including cannellini, chick peas and black beans;
marinated and ready-to-serve artichokes; vinegars, such as balsamic and red
wine; seafood sauce and tuna.
SOURCE General Mills, Inc.
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Related links:
http://www.progressofoods.com/
CONTACT:
Pam Becker of General Mills, +1-763-764-2470,
pam.becker@genmills.com; or Mary Jo Exley, +1-612-455-1776,
mexley@psbpr.com, or Kimberly Huston, +1-612-455-1704,
khuston@psbpr.com, both of Padilla Speer Beardsley, all for
Progresso(R)
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