Print This Story  Email This Story  Save this Link View PR Newswire's RSS Feed  Blogs Discussing this News Release  Search Blogs that Mention this News Release  Click this link to view linked Bookmarking Services Click this link to view linked Blogging Services


Learn How the Public's Increased Demand for Truth and Disclosure Affects Your Role as a Communicator at the October PRSA and IABC Meeting

    DETROIT, Oct. 9 /PRNewswire/ -- As the public, government and media
continue to put demand on corporations to disclose information, the rules of
the game have changed for all corporate communicators.  Learn how this issue
will impact your organization at a joint meeting of PRSA and IABC Detroit
chapters Oct. 21 from 11:45 a.m. to 1:30 p.m. at the Southfield Westin, 1500
Town Center, Southfield, Mich.
    Speakers Bob Ferris, executive managing director of RF Binder Partners,
and Michelle Savage, vice president of investor relations services at PR
Newswire, will explore how heightened expectations for corporate disclosure
affect the roles of public relations and communications professionals.  In
addition, the speakers will discuss how the changes in SEC reporting rules and
the birth of corporate ethics committees impact communications.
    Ferris, of RF Binder Partners -- a New York-based agency -- focuses on
technical, financial and product public relations.  He is a member of the
Ruder Finn Group and advises for a wide variety of domestic and foreign
companies on strategic corporate positioning, corporate governance, initial
public offerings, takeovers and crisis management situations.
    Savage, of PR Newswire's New York office, oversees the services offered to
corporate and agency investor relations executives, including conference call
webcasting and Edgar Express services that help meet disclosure requirements.
Prior to her role at PR Newswire, she served as vice president and equity
analyst at Shearson Lehman Hutton.
    "Intense media scrutiny has been driving corporate-wide efforts to provide
clear, consistent communication to all audiences," said John Bailey, PRSA-
Detroit Ethics Chairman.  "It's a matter of corporate reputation, and as
communicators, we play a major role."
    Tickets for the event are $30 for members and $35 for nonmembers of either
organization.  Reservations are required and can be made by calling Nancy
Skidmore, IABC/Detroit and PRSA-Detroit's executive secretary, at 248-546-5490
or via email at nskidmore@earthlink.net .
    IABC/Detroit President Cindy Orlandi, APR, added that attendees can drop
off their business cards at the registration table for a chance to win one of
the IABC Research Foundation's latest studies, "Communication Research,
Measurement and Evaluation: A Practical Guide for Communicators," valued at
about $200.  You must be present to win.
    PR Newswire and John Bailey & Associates, Inc are sponsors for the October
meeting.
    PRSA-Detroit is one of the largest Public Relations Society of America
(PRSA) chapters, serving more than 500 public relations professionals in
Southeastern Michigan, including the Metropolitan Detroit as well as those in
the Ann Arbor - Ypsilanti area.  In addition to its monthly chapter and less-
frequent professional development programs, the chapter's New Professionals,
Automotive Council, Senior Council and Multicultural Affairs groups offer
services to area professionals with specific needs.  Contact Nancy Skidmore,
PRSA executive secretary, at 248-545-6499 for information on PRSA membership.
    IABC/Detroit is one of the largest chapters of the 13,000-member
International Association of Business Communicators, with more than 250
professional communicators.  The chapter, which includes members in Michigan,
Ohio and Canada, holds monthly professional development programs; sponsors
workshops; offers job referral services, informative publications, award
programs, accreditation programs and the opportunity to meet and network with
other communicators.  For information on IABC membership, visit http://www.iabc.com .
Additional information on the chapter and its free electronic job referral
service for employers is available at http://www.iabcdetroit.com or by calling
IABC/Detroit's Executive Secretary Nancy Skidmore at 248-546-5490.


SOURCE IABC/Detroit; PRSA-Detroit




Back to Topback to top

Related links:
  • http://www.iabcdetroit.com
    CONTACT:
    Janine M. Krasicky of J9 Media Solutions,
    LLC, +1-248-584-1411, janinekrasicky@comcast.net , for
    IABC/Detroit