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Digital Cinema Initiatives, LLC Signs Licensing Agreements for Compliance Testing

  CineCert, DMC/Keio University and Media Innovation Center to Provide DCI
       Specification Compliance Testing for Digital Cinema Equipment

    HOLLYWOOD, Calif., Oct. 13 /PRNewswire/ -- Digital Cinema Initiatives,
LLC (DCI) announced today that it has signed licensing agreements for
compliance testing with CineCert, LLC in the United States, DMC/Keio
University in Japan and Media Innovation Center in Italy. These entities
will perform testing to determine whether manufactured digital cinema
equipment and products are compliant with DCI's Digital Cinema System
Specification (the DCI Specification).

    In October 2007, DCI published its Compliance Test Plan (CTP), which
includes validated test procedures for the DCI Specification, including all
referenced standards of the Society for Motion Picture and Television
Engineers (SMPTE).

    In a joint statement, the member studios of DCI said, "These licensing
agreements represent an important step in the maturation of the digital
cinema marketplace. Through compliance testing, distributors, exhibitors,
manufacturers and technology providers will have the assurance that
equipment and products have been rigorously reviewed and comply with DCI
requirements."

    About Digital Cinema Initiatives, LLC

    Digital Cinema Initiatives, LLC (DCI) was created in March 2002, and is
a joint venture of Disney, Fox, Paramount, Sony Pictures, Universal and
Warner Bros. The primary purpose of DCI is to establish and document
specifications for an open architecture for digital cinema that ensures a
uniform and high level of technical performance, reliability and quality.
See http://www.dcimovies.com for more information.

    About CineCert, LLC

    CineCert, LLC is a technology development and consulting organization
specializing in digital cinema and other computing applications for the
entertainment industry. CineCert provides services to industry-leading
content and service providers that are adopting digital cinema technology
into their production workflows and distribution networks. See
http://www.cinecert.com for more information.

    About DMC/Keio University

    DMC/Keio University is the Research Institute for Digital Media and
Content at Keio University and its mission is to promote creation of
digital content, to develop research, and to encourage international
distribution. Keio University has a proud history as Japan's first private
institution of higher learning founded in 1858. The mission of Keio
University is to foster highly skilled individuals, promote scholarship and
create new values. (DMC is supported by the Japanese Ministry of Education,
Culture, Sports, Science and Technology.) See http://www.dmc.keio.ac.jp/en/
for more information.

    About Media Innovation Center

    Media Innovation Center is involved in research, innovation,
application and training methodologies for advanced media. It plans to
pursue the concept of an International Center of Excellence with a desire
to connect its work with that of other similar centers worldwide. MIC is
supported by "La Biennale di Venezia - Venice Film Festival" and CDG at
Cinecitta. See http://www.labiennale.org for more information.



SOURCE Digital Cinema Initiatives, LLC




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Related links:
  • http://www.dcimovies.com
  • http://www.cinecert.com
  • http://www.labiennale.org
  • http://www.dmc.keio.ac.jp/en
    CONTACT:
    Heidi Trotta, +1-818-560-7280, for Digital
    Cinema Initiatives, LLC; or John Hurst of CineCert, LLC,
    info@cinecert.com; or Angelo D'Alessio of Media Innovation
    Center, adalessio@alice.it; or Naohisa Ohta of DMC-Keio
    University, naohisa@dmc.keio.ac.jp