Family-Focused Event is Scary Good Fun for Kids and it's Free!
ANN ARBOR, Mich., Oct. 21 /PRNewswire/ -- Borders and Waldenbooks
stores nationwide are preparing to welcome lots of little ghouls, witches
and monsters Saturday, Oct. 25 beginning at 2 p.m. for a free
family-friendly Halloween "Spooktacular" celebration filled with scary good
fun. The event comes just in time as more people plan to celebrate
Halloween this year versus last year (64.5% compared to 58.7%) according to
a National Retail Federation survey conducted by BIGresearch. Borders knows
that many families are looking for ways to break out the fun this Halloween
without breaking the bank and the "Spooktacular" at Borders and Waldenbooks
is the perfect solution - especially because the joy of reading is part of
the fun!
(Logo: http://www.newscom.com/cgi-bin/prnh/20060208/BORDERSLOGO )
"Halloween can be a great escape from everyday life," said Borders
Group's Senior Vice President of Merchandising Linda Jones. "For kids and
their families, Borders and Waldenbooks stores are a great place to come
for 'Spooktacular' because all of the free Halloween activities we offer
are fun and even bring a little bit of learning into the mix ... without
the kids even knowing it! The whole family can enjoy the day."
Everyone is welcome to come to the "Spooktacular" in costume (parents
and caregivers too!) to enjoy Halloween story time where children will
listen to captivating story tellers reading from books such as "Where is
Baby's Big Pumpkin," "Halloween Jack," and "Goodnight Goon."
In addition, the haunted happenings include creative coloring and games
such as "Monster Freeze," "Pumpkin Says," and "Ghost, Ghost, Boo!" For
older children, there will be a Halloween-related treasure hunt involving
finding letters throughout the store. All stores will also hold costume
contests with prizes for the scariest, funniest, and cutest costumes, and
many Borders and Waldenbooks staff members will be dressed up too. In some
stores, there will even be trick-or-treat stations.
Kids and their parents will find plenty of Halloween-themed titles in
store:
For kids ages 6-8
-- "Magic Tree House: Haunted Castle on Hallow's Eve"
-- "Junie B. Jones: Boo and I Mean It"
-- "Babymouse: Monster Mash"
-- "It's the Great Pumpkin Charlie Brown" (DVD)
For kids ages 9-12
-- "Inkdeath"
-- "Monsterology: The Complete Book of Monsterous Creatures"
-- "The Wandmaker's Guidebook"
-- "The Graveyard Book"
In addition, teens and adults are sure to find some chilling selections
such as:
-- Stephen King's "The Dark Tower: The Long Road Home"
-- Max Brooks' "World War Z: An Oral History of the Zombie War"
-- Jeff Long's "Deeper"
-- Laurell K. Hamilton's "Blood Noir"
-- Extreme Pumpkins II: Take Back Halloween and Freak Out a Few More
Neighbors by Tom Nardone
-- "Bram Stoker's Dracula (Special Edition 2-Disc DVD)
-- "Halloween" (Restored-DVD)
-- "Carrie" (DVD)
-- "Interview with the Vampire" (DVD)
-- "The Mist" (DVD)
It won't be just books and movies to keep the adults up at night,
Borders stores also have cool items from the Paperchase gifts and
stationery boutique to add to the fun, including:
-- Bat tiaras for your favorite Halloween queen
-- Stick-on rock star sideburns, moustaches, mega brows and gnarly noses
for the finishing touch on your costume
-- Halloween lip gloss sets to shine on that spooky night
-- Halloween flash lights to illuminate the fun
-- Pumpkin carving kits to inspire true gourd creativity
In addition to the free "Spooktacular" events, Borders and Waldenbooks
stores are also holding a three-day sale surrounding the holiday
celebration beginning Oct. 23 and running through Oct. 25. Savings will be
available on the entire stock of books in the mystery/thriller,
science-fiction/fantasy, graphic novel and romance categories, as well as
on certain Paperchase items and all calendars.
While shopping, Borders customers are invited to visit the Seattle's
Best Coffee where, in honor of the "Spooktacular" Oct. 25, they can enjoy a
free cookie when they buy a large beverage. Special seasonal treats to try
include moist OvenSong Pumpkin Spice Loaf Cake with cream cheese icing and
pumpkin spice streusel as well as the Maple White Mocha - a Fall twist on
the popular White Chocolate Mocha drink - and Autumn Reserve coffee with
natural sweetness and hints of spice.
About Borders Group, Inc.
Headquartered in Ann Arbor, Mich., Borders Group, Inc. (NYSE: BGP), is
a leading retailer of books, music and movies with more than 28,000
employees. Through its subsidiaries, the company operates more than 1,100
stores worldwide primarily under the Borders(R) and Waldenbooks(R) brand
names and recently launched Borders.com for online shopping. For more
information, visit http://www.borders.com/aboutus.
SOURCE Borders
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Related links:
http://www.Borders.com
http://www.borders.com/aboutus
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AP Archive: http://photoarchive.ap.org
PRN Photo Desk, photodesk@prnewswire.com
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CONTACT:
Anne Roman of Borders, +1-734-477-1392
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