Upscale-Casual Eatery & Bar Enters Its Second Year
FORT LAUDERDALE, Fla., Oct. 22 /PRNewswire/ -- Brasserie Las Olas,
re-launched last October under acclaimed restaurateur and concept developer
Doug Zeif, announced today that it is launching its Fall & Winter menus on
October 24th.
"We're listening to our Guests. Keeping the menu fresh is part of the
process when it comes to giving people even more reasons to keep coming back,"
said Zeif. "We have many Guests who dine at Brasserie Las Olas multiple times
a week and this strategy prevents them from getting menu fatigue, which is
common in many restaurants. Our strategy is really working. On a comp basis,
we are up 38% over last year."
Located at 333 East Las Olas Boulevard in the heart of Fort Lauderdale's
business, entertainment and shopping district, Brasserie Las Olas provides
affordable contemporary American cuisine in a warm and inviting atmosphere.
"These menus have taken us closer to our goal of "Global Influenced
American Cuisine," said Executive Chef, Jerry Leskody. "We have introduced
some wonderful fresh shellfish platters, some spectacular entrees like a Baked
Chicken Chop stuffed with crawfish, andouille, & smoky cheddar, or our St.
Louis-style BBQ Spare Ribs. We are also introducing several new pizzas, daily
Blue Plate Specials at lunch, and reduced portion/reduced price salad menu at
lunch."
Brasserie Las Olas was acquired in 2002 by Fifth Taste Concepts, owned and
managed by Zeif and Ian M. Berkowitz. Zeif, the former second-in-command of
The Cheesecake Factory(R) for almost a dozen years, oversaw the Company's
national expansion and development of its immense menu. Zeif and Berkowitz
have based their new development and consulting company in South Florida.
Under Zeif's direction, the company also owns Bocadoro, A Mediterranean
Village Feast which will debut in the Shops at Boca Center, Boca Raton this
November. For more information call 561-338-4808 or visit
http://www.brasserielasolas.com.
SOURCE Fifth Taste Concepts
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Related links:
http://www.brasserielasolas.com
CONTACT:
Doug Zeif of Fifth Taste Concepts,
+1-561-338-4808, DougZ@fifthtaste.com
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