Winner to Receive $5000 Toward The Purchase Of A Car!
ATLANTA and SAN FRANCISCO, Oct. 25 /PRNewswire-FirstCall/ --
AutoTrader.com, the #1 online automotive classified advertising company in the
U.S., and online news innovator Internet Broadcasting announce an interactive
sweepstakes called "Trade Up Your Car."
(Logo: http://www.newscom.com/cgi-bin/prnh/20031021/AUTOLOGO)
"Trade Up Your Car" gives visitors to Internet Broadcasting's TV station
web sites the chance to win $5,000 toward the purchase of a car on
AutoTrader.com. Participants are directed to search through AutoTrader.com's
wealth of used and certified pre-owned listings by going directly to
http://www.autotrader.com from Internet Broadcasting's sites or through an entry page
hosted by Internet Broadcasting. After choosing a car, participants record the
Vehicle Identification Number (VIN) and enter it on the co-branded sweepstakes
page for a chance to win.
"Partnering with Internet Broadcasting has given further exposure to our
nearly three million vehicle listings," said Clark Wood, vice president of
marketing, AutoTrader.com. "This sweepstakes is a great way for additional in-
market shoppers to learn how to use our site and search for their perfect
car."
AutoTrader.com has been featured on Internet Broadcasting's TV station web
sites, in the Automotive Channel, powering their used and certified pre-owned
(CPO) vehicle listings for more than two years.
"Our consumers visit our sites for relevant news and information that
affects their daily lives. AutoTrader.com compliments our content by
providing local used car listings to the 600,000 monthly visitors of our
Automotive Channel," said Clayton Rose, Internet Broadcasting's vice president
of business development. "This promotion allows us to engage our consumers
even more by leveraging our company's experience and innovation in producing
creative, customized sweepstakes for our valued partners."
Internet Broadcasting will randomly select the winner. The contest will
run through November 28, 2005, and the winner will be contacted directly.
About AutoTrader.com
AutoTrader.com, created in 1997 and headquartered in Atlanta, Ga., is the
Internet's leading auto classifieds marketplace and consumer information
website. AutoTrader.com aggregates in a single location more than 2.8 million
vehicle listings from 40,000 dealers and 250,000 private owners, which provide
the largest selection of vehicles attracting more than 10 million qualified
buyers each month. Through innovative merchandising products such as multiple
photos and comprehensive search functionality, AutoTrader.com unites buyer and
seller online -- dramatically improving the way people research, locate and
advertise vehicles.
AutoTrader.com is a majority-owned subsidiary of Cox Enterprises. Other
investors include Landmark Communications, ADP, Inc., and the venture capital
firm Kleiner Perkins Caufield & Byers.
About Internet Broadcasting
Internet Broadcasting is the first-ever national platform of TV station
web sites. The company produces 73 sites for America's premier broadcasters:
NBC, Cox Broadcasting, Hearst-Argyle, The McGraw Hill Companies, Post-
Newsweek, Scripps Howard, and Capitol Broadcasting Company. With over 12
million monthly visitors, over 500 million monthly page views, and the #1 TV
station web site in 18 of the top 25 markets, Internet Broadcasting is one of
the nation's largest online news sources. The company is headquartered in
Minneapolis with offices in New York, Chicago, San Francisco, and Los Angeles.
For more information, visit http://www.ibsys.com.
SOURCE AutoTrader.com
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Related links:
http://www.autotrader.com
http://www.ibsys.com
Photo Notes:http://www.newscom.com/cgi-bin/prnh/20031021/AUTOLOGO
AP Archive: http://photoarchive.ap.org
PRN Photo Desk,photodesk@prnewswire.com
CONTACT:
Louise Barr of AutoTrader.com,
+1-404-843-5943, or louise.barr@autotrader.com; or Kevin Abramson
of Internet Broadcasting, +1-651-365-4221, or kabramson@ibsys.com
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