NEWSWEEK: Media Lead Sheet/November 5, 2007 Issue (on newsstands Monday, October 29).

		In the November 5 issue of Newsweek (on newsstands Monday, October 29): "Kids and the Growing Food Allergy Threat." Newsweek looks at the increasing number of children who have food allergies and what science is doing to combat the problem. Plus: the fires in southern California and the arson investigation; the latest sanctions against Iran and how allies are reacting; a U.S.S. Cole bomber goes free; why we get spooked and how to have an environmentally-friendly holiday season. (PRNewsFoto/Newsweek) NEW YORK, NY UNITED STATES

COVER: "Kids and the Growing Allergy Threat" (p. 42). Senior Writer Claudia Kalb reports on the increasing number of food allergies in adults and children. Today at least 11 million Americans suffer from them. Peanut allergies-among the most dire-doubled between 1997 and 2002 in children under 5. Allergists say they're now seeing more children with multiple allergies than ever before, not just to 1950s staples such as milk and wheat-but to global foods we have adopted since, like sesame and kiwi. And allergies many kids outgrow-like those to eggs-seem to be lingering longer than they did in the past. Kalb looks at the causes for the increases and reports on a radical approach that scientists are taking to treat it: introducing the offending ingredients early to see if they can treat, cure or even prevent food allergies from developing in the first place. http://www.newsweek.com/id/62296 (Photo: http://www.newscom.com/cgi-bin/prnh/20071028/NYSU005 ) DISASTERS: "The Scorched-Earth Obsession" (p. 34). San Francisco Bureau Chief Karen Breslau and West Coast Editor Andrew Murr report on the arson investigations into last week's fires in southern California and examine the psychology of arsonists and what may drive them to cause such destruction. A study of infamous arsonists of the past two decades suggests that motivations range from the merely sad to the truly sick and sinister. http://www.newsweek.com/id/62393 INTERNATIONAL: "Another Turn of The Screw" (p. 38). Senior Editor Michael Hirsh reports on the sanctions that the Bush administration ordered against Iran. The administration says that it's trying to avoid a war, not charge into one. U.S. officials say they have grown fed up with the endless bickering inside the U.N. Security Council over Iran's nuclear program. With the new sanctions, Washington is telling European and Asian banks and companies to shun Iran unless they want to be labeled rogues themselves-and perhaps lose the right to do business in the world's richest market, America. http://www.newsweek.com/id/62306 "A Terrorist Walks Free" (p. 39). Investigative Correspondent Michael Isikoff reports on the case of Jamal al-Badawi, a fanatic Yemeni follower of Osama bin Laden, who was sentenced to death in a Yemeni court for his role in the bombing of the USS Cole and was released from prison last week. He was reportedly receiving well wishers at this home outside Aden. "This guy has the blood of 17 sailors on his hands-and they just let him go?" said FBI agent Ali Soufan. "Mark my words. This guy will kill again." http://www.newsweek.com/id/62306 POLITICS: "The Once And Future Queen" (p. 41). Senior Writer and Political Correspondent Jonathan Darman compares the state of Queen Elizabeth in the new film, "Elizabeth: The Golden Age," with Hillary Clinton and her presidential campaign and public life. The movie underscores brilliantly how simple-minded, how often irrelevant, our discussions of women and power can be. http://www.newsweek.com/id/61957 ELLIS COSE: "Ignore the Noose Makers" (p. 52). Contributing Editor Ellis Cose writes that after the brouhaha in Jena, La., nooses have appeared in numerous places, "spawning an orgy of coverage along with questions about their significance and potential harm." But instead of a racial crisis, what's really happening is an outbreak of "copycat idiocy perpetrated by mean-spirited people who get a thrill out of seeing others riled up." http://www.newsweek.com/id/62297 CULTURE: "Knocking Yourself Up" (p. 53). Senior Writer Lorraine Ali reports on a new book by Louise Sloan, author of "Knock Yourself Up: A Tell-All Guide to Becoming a Single Mom." Determined to become a mother, the Brooklyn-based writer inseminated herself with sperm from an unknown donor. She now has a 16-month-old son, and uses her experience -as well as those of almost 50 more unpartnered, educated and financially independent straight and gay females over 30-to propel her humorous "how to" book for aspiring single moms. http://www.newsweek.com/id/62298 SHARON BEGLEY: "The Ghosts We Think We See" (p. 56). Science Columnist Sharon Begley writes about why we're so inclined to believe in the supernatural; the idea that the nonphysical can transfer over to the physical world. But "supernatural" also encompasses more mundane phenomena, she writes, such as believing that you can feel someone staring at you from behind. The ubiquity of such beliefs is actually a clue to how the normal mind works, for belief in the supernatural arises from the same mental processes that underlie reasoning and perception. http://www.newsweek.com/id/62337 CRIME: "A Downward Spiral" (p. 57). Senior Writer Suzanne Smalley and Miami Bureau Chief Arian Campo-Flores report on the drug-trafficking arrest of Robert Chambers, the "Preppy Killer," who strangled a young woman to death in 1986 and served a 15-year sentence for it, and Shawn Kovell, his longtime companion. Back when he was prosecuted, Chambers became a tabloid staple. Despite numerous opportunities to right himself, he always returned to a path of drugs and destructive behavior. Now, he faces drug-selling charges that could return him to jail for the rest of his life. http://www.newsweek.com/id/62314 TIP SHEET: "Cool It With The Lights" (p. 65). Chicago Correspondent Karen Springen offers some tips on how to have an eco-friendly holiday season. Buy strings of light-emitting diode (LED) lights, which look the same as conventional incandescent bulbs but last longer and use 80 to 90 percent less energy. Bring your own shopping bag to the store. Instead of buying wrapping paper, get creative with what you have around the house and wrap presents in posters or decorated grocery-store bags. Always get a real tree and, instead of sending cards, consider going paper-free with greetings. For parties, use metal flatware and real glasses and dishes. If you're using disposable plates, pick paper, not plastic or Styrofoam. Use cloth tablecloths instead of throwaways. http://www.blog.newsweek.com/blogs/tipsheet/archive/2007/10/27/cool-it- with-the-lights.aspx AMERICAN GEEK: "The Pain of a Lost Memory" (p. 69). General Editor N'Gai Croal writes about his negligence in backing up his digital files. And he's not alone. "It turns out that adult computer users in the United States (and our friends across the pond in the U.K.) are the world's most negligent about backing up data to external storage, with 35 percent failing to do so," according to a Harris Interactive online poll conducted for Seagate Technology. "What might surprise you even more, according to the Harris poll, is that half the people who have lost data in the past still decline to perform backups," he writes. http://www.newsweek.com/id/62303